Nielsen Ratings for Tue, Feb 26: Idol Dominates, Jericho crushes Quarterlife!
February 27th, 2008 by Robert Seidman
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| Scoreboard for Tue. Feb. 26, 2008 |  |
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| Total Viewers (million) | 24.40 | 8.67 | 8.28 | 5.46 | 2.49 |
| Rating/Share: Adults 18-49 | 9.4/23 | 2.6/7 | 2.3/6 | 1.8/5 | 1.1/3 |
FOX easily won the night in both total viewers and with 18-49 viewers. An hour and a half of American Idol would have been enough by itself, but it was rounded out with a series-high 12.33 million viewers for Back to You. NBC came in second, CBS in third and ABC in next to last, followed by the CW. The 18-49 rankings were the same.
The Biggest Loser and a rerun of NCIS tried hard to find viewers, and given they ran against AI, probably did a great job.
Both Big Brother and Jericho improved vs. Last Week. BB rose to 6.74 million vs. last week’s 5.42, but last week AI ran all the way until 10pm, and this week at ended at 9:30pm.
Jericho improved from 5.94 million viewers to 6.9 million in the overnights. A pick up of almost a million viewers. But Jericho was bumping heads with the debut of Quarterlife instead of a rerun of Law & Order:SVU. The L&O rerun pulled in 9.3 million viewers last week, Quarterlife only found 3.86 million viewers, so one might argue Jericho should’ve done even better. Both Jericho and Quarterlife lost to the ABC news magazine themed Primetime: What Would You Do Now?
Lately, ABC does OK in the 10pm hour on Tuesday, it’s the comedy lineup between 8p-10p that drags it down to next to last place, beating only the CW for the night. One Tree Hill’s performance at 9pm was 3.17 million — facing off against AI for half the time. The wrong networks are involved so I’ll never see the experiment, but I think One Tree Hill would have done better on NBC at 10pm than Quarterlife did.
See the full night’s details:
| Time | Network | Show | Viewers (Millons) | 18-49 Rating/Share | HH Rating |
|---|---|---|---|---|---|
| 8:00 | FOX | American Idol (8p-9:30p) | 28.45 | 11.0/27 | 16.3 |
| CBS | NCIS (Repeat) | 11.2 | 2.1/5 | 7.4 | |
| NBC | The Biggest Loser 8p-10p | 8.07 | 3.1/8 | 5.2 | |
| ABC | Just for Laughs (2 episodes, one new, one repeat) | 4.68 | 1.3/3 | 3.3 | |
| CW | Reaper (Repeat) | 1.81 | 0.7/2 | 1.5 | |
| 9:00 | ABC | According to Jim | 4.63 | 1.4/3 | 3.3 |
| CBS | Big Brother | 6.74 | 2.6/6 | 4.1 | |
| CW | One Tree Hill | 3.17 | 1.4/3 | 2.3 | |
| 9:30 | ABC | Carpoolers | 3.48 | 1.2/3 | 2.6 |
| FOX | Back to You | 12.33 | 4.5/11 | 7.8 | |
| 10:00 | ABC | Primetime: What Would You Do Now? | 7.64 | 2.9/8 | 6 |
| CBS | Jericho | 6.9 | 2.2/6 | 4 | |
| NBC | Quarterlife | 3.86 | 1.6/4 | 2.5 |
Nielsen Ratings Source: Nielsen Media Research. Full night’s results available via Marc Berman/Mediaweek.
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