Comments on: Final Thursday Numbers: The Office vs. CSI – They’re Both Great, But..

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 23:51:03 +0000

i consider it noteworthy that in the link Daniel posted, everything seems to have peaked in the ‘05-’06 season and is now on the downward slide. I don’t think this is a trend that can be easily reveresed.

Especially with DVD, DVR, Internet streaming etc, creating a show that even 30 million will want to watch (LIVE+SD) week in, week out…may never happen again.

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 23:51:03 +0000

i consider it noteworthy that in the link Daniel posted, everything seems to have peaked in the '05-'06 season and is now on the downward slide. I don't think this is a trend that can be easily reveresed.

Especially with DVD, DVR, Internet streaming etc, creating a show that even 30 million will want to watch (LIVE+SD) week in, week out…may never happen again.

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 23:51:03 +0000

Especially with DVD, DVR, Internet streaming etc, creating a show that even 30 million will want to watch (LIVE+SD) week in, week out…may never happen again.

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 23:17:35 +0000

On a guess, while Bill is correct I think we’ll be able to gather them from other publicly available sources by Tuesday. I’ll keep my eyes open for them and post the #s then if that’s the case.

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 23:17:35 +0000

On a guess, while Bill is correct I think we'll be able to gather them from other publicly available sources by Tuesday. I'll keep my eyes open for them and post the #s then if that's the case.

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 23:17:35 +0000

On a guess, while Bill is correct I think we'll be able to gather them from other publicly available sources by Tuesday. I'll keep my eyes open for them and post the #s then if that's the case.

By: Bill Gorman

Bill Gorman — Sat, 12 Apr 2008 23:14:24 +0000

Jon, we’ll have them as soon as they are available. Since the weekend telecasts aren’t primetime, we have to wait until Nielsen releases their update to the Master’s historical data which usually comes a week or two after the events.

By: Bill Gorman

Bill Gorman — Sat, 12 Apr 2008 23:14:24 +0000

Jon, we'll have them as soon as they are available. Since the weekend telecasts aren't primetime, we have to wait until Nielsen releases their update to the Master's historical data which usually comes a week or two after the events.

By: Bill Gorman

Bill Gorman — Sat, 12 Apr 2008 23:14:24 +0000

By: Jon V

Jon V — Sat, 12 Apr 2008 22:10:25 +0000

p.s. Robert/Bill – can you get me some numbers on the Masters when they come out???

Jon

By: Jon V

Jon V — Sat, 12 Apr 2008 22:10:25 +0000

p.s. Robert/Bill – can you get me some numbers on the Masters when they come out???

Jon

By: Jon V

Jon V — Sat, 12 Apr 2008 22:10:25 +0000

p.s. Robert/Bill – can you get me some numbers on the Masters when they come out???

Jon

By: Jon V

Jon V — Sat, 12 Apr 2008 22:06:13 +0000

Thought I’d throw in my 2 cents worth on these.

Very good numbers for both shows. If I were a Network TV BigShot (oh that’s right – I am), I would be very happy with both (oh, that’s right, I am happy with both).

But I will tell you that I don’t watch Office anymore because, in my opinion, the premise got old real quick for me. I thought Steve Carel was hilarious in the coupla movies he did before Office, and I was really looking forward to the series. I labored through most of the first season and finally passed. I didn’t like the character he created (even though I still like Carel – funny, huh).

I live in Vegas and was a big CSI fan the first coupla years, but then they went ‘Hollywood’ on me (as do a lot of shows where relatively unknown actors start making big money with a big hit and get big-headed).

I am just coming back to CSI for another go around because many of my friends around the world are fanatics and consider me ‘lucky’ to be so ‘close to the action’ – I feel obligated.

Beyond all of that… numbers speak and they’re both good (and I own both on TVBS), so I’m rooting for both.

By: Jon V

Jon V — Sat, 12 Apr 2008 22:06:13 +0000

Thought I'd throw in my 2 cents worth on these.

Very good numbers for both shows. If I were a Network TV BigShot (oh that's right - I am), I would be very happy with both (oh, that's right, I am happy with both).

But I will tell you that I don't watch Office anymore because, in my opinion, the premise got old real quick for me. I thought Steve Carel was hilarious in the coupla movies he did before Office, and I was really looking forward to the series. I labored through most of the first season and finally passed. I didn't like the character he created (even though I still like Carel - funny, huh).

I live in Vegas and was a big CSI fan the first coupla years, but then they went 'Hollywood' on me (as do a lot of shows where relatively unknown actors start making big money with a big hit and get big-headed).

I am just coming back to CSI for another go around because many of my friends around the world are fanatics and consider me 'lucky' to be so 'close to the action' - I feel obligated.

Beyond all of that... numbers speak and they're both good (and I own both on TVBS), so I'm rooting for both.

By: Jon V

Jon V — Sat, 12 Apr 2008 22:06:13 +0000

By: Daniel C

Daniel C — Sat, 12 Apr 2008 06:26:54 +0000

According to frankwbaker.com, where I found the link to Advertising Age, American Idol pulled in $620,000 per spot last year on its result night and $594,000 on performance night, for comparison.

http://www.frankwbaker.com/prime_time_programs_30_sec_ad_costs.htm

By: Daniel C

Daniel C — Sat, 12 Apr 2008 06:26:54 +0000

According to frankwbaker.com, where I found the link to Advertising Age, American Idol pulled in $620,000 per spot last year on its result night and $594,000 on performance night, for comparison.

http://www.frankwbaker.com/prime_time_programs_...

By: Daniel C

Daniel C — Sat, 12 Apr 2008 06:26:54 +0000

According to frankwbaker.com, where I found the link to Advertising Age, American Idol pulled in $620,000 per spot last year on its result night and $594,000 on performance night, for comparison.

http://www.frankwbaker.com/prime_time_programs_...

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 06:17:12 +0000

we ran that on our site last september or October too. I do wonder if Grey’s is still getting as much as it used to, and I imagine the strike wreaked some havoc with the rates, but it’s still useful, thanks. If we use the rates there the ad revenue per viewer winds up something like:

$.02/viewer for Office and $.0123/CSI viewer, but CBS does make it up both in volume of viewers and in having twice as many spots. I’ll update the post, thanks

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 06:17:12 +0000

we ran that on our site last september or October too. I do wonder if Grey's is still getting as much as it used to, and I imagine the strike wreaked some havoc with the rates, but it's still useful, thanks. If we use the rates there the ad revenue per viewer winds up something like:

$.02/viewer for Office and $.0123/CSI viewer, but CBS does make it up both in volume of viewers and in having twice as many spots. I'll update the post, thanks

By: Robert Seidman

Robert Seidman — Sat, 12 Apr 2008 06:17:12 +0000

$.02/viewer for Office and $.0123/CSI viewer, but CBS does make it up both in volume of viewers and in having twice as many spots. I'll update the post, thanks

By: Daniel C

Daniel C — Sat, 12 Apr 2008 06:06:30 +0000

Here is a link from Advertising Age showing ad rates for this season’s shows. This is from the beginning of the season, and of course lots has happened since then.

http://adage.com/images/random/0907/2007_Ad_Age_TV_Price_Survey.pdf

By: Daniel C

Daniel C — Sat, 12 Apr 2008 06:06:30 +0000

Here is a link from Advertising Age showing ad rates for this season's shows. This is from the beginning of the season, and of course lots has happened since then.

http://adage.com/images/random/0907/2007_Ad_Age...