| Scoreboard for Mon. April 21, 2008 |  |
 |
 |
 |
 |
|---|---|---|---|---|---|
| Total Viewers (million) | 13.15 | 11.46 | 9.86 | 8.34 | 2.63 |
| Rating/Share: Adults 18-49 | 3.5/9 | 4.0/10 | 2.8/7 | 2.6/7 | 1.3/3 |
Some things are easily predictable and at this point predicting that ABC will win the most viewers on a Monday and that CBS will win the 18-49 year old age demographic and be followed by NBC, FOX and The CW is one of them.
Dancing with the Stars was again the most watched show on a Monday night (17.82 million), but CBS has that youthful Monday spring in its step. The most notable thing to me of the night was not DWTS (or Gossip Girl) but rather how totally Rules of Engagement destroyed Samantha Who? in the 18-49 demographic. It was a smackdown! The shows had about the same amount of viewers (10.13 million for Samantha, 10.6 million for Rules) but Rules had a 4.1/10 in the 18-49 demographic where Samantha could muster but a 2.9/7.
Other things that stick out to me. If the there is a lower HUT (household universe of television – jargon for the number of homes with televisions turned on and watching tv) at 8pm due to Daylight Savings Time why does FOX run the new episode of Bones at 8pm and a repeat of House at 9pm?
Why not switch that around. As it is, the repeat of House did about as well as the new Bones. That seems dumb to me and I’d switch it up. I understand the fear around “changing things around”, but in this day in age, people can find the shows they want to watch. It seems like Bones would’ve gotten more juice at 9pm. But, alas, I’m an unemployed blogger not a network executive.
As for Gossip Girl the only nice thing I can say about it was I found the title of last night’s episode, “The Blair Bitch Project” at least mildly amusing. Only 2.44 million tuned in, even though there will be no Internet streaming. We can conclude that little stunt accomplished, well, absolutely nothing. Meanwhile, One Tree Hill with total lack of promotion and abundant Internet streaming reeled in 2.82 million or almost 16% more viewers than Gossip Girl. Update: I did not give Gossip Girl or the CW enough credit with regard to improvements in the 18-49 demo, which did improve over the pre-strike average. More here.
See Monday Night’s full details:
| Time | Network | Show | Viewers (Millons) | 18-49 Rating/Share | HH Rating |
|---|---|---|---|---|---|
| 8:00 | ABC | Dancing With The Stars (8p-9:30p) | 17.82 | 4.3/11 | 11.8 |
| CBS | Big Bang Theory | 7.51 | 2.9/8 | 4.6 | |
| NBC | Deal or No Deal (8p-10p) | 10.02 | 2.6/7 | 6.2 | |
| FOX | Bones | 8.64 | 2.7/7 | 5.8 | |
| CW | Gossip Girl | 2.44 | 1.3/3 | 1.8 | |
| 8:30 | CBS | How I Met Your Mother | 8.52 | 3.7/9 | 5 |
| 9:00 | CBS | Two and a Half Men | 13.28 | 4.9/12 | 8.3 |
| CW | One Tree Hill | 2.82 | 1.4/3 | 2 | |
| FOX | House (Repeat) | 8.04 | 2.6/7 | 5.6 | |
| 9:30 | ABC | Samantha Who? | 10.13 | 2.9/7 | 6.8 |
| CBS | Rules of Engagement | 10.63 | 4.1/10 | 6.8 | |
| 10:00 | ABC | The Bachelor: London Calling | 7.66 | 2.7/7 | 4.7 |
| NBC | Medium | 9.54 | 3.1/8 | 6.8 | |
| CBS | CSI: Miami | 14.42 | 4.3/12 | 9.7 |
Nielsen Ratings Source: Nielsen Media Research. Full night’s results available via Marc Berman/Mediaweek.
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April 22nd, 2008 at 9:45 am
DAMMIT GG!! Atleast it went up from the last new episode and has already been renewed. It was a good episode too…
Oh well atleast its always number 1 on itunes…
April 22nd, 2008 at 11:45 am
DAMMIT GG!! Atleast it went up from the last new episode and has already been renewed. It was a good episode too…
Oh well atleast its always number 1 on itunes…
April 22nd, 2008 at 9:56 am
Atleast it was another good showing out of HIMYM. Looks like CBS will probably renew this series. They better atleast.
April 22nd, 2008 at 11:56 am
Atleast it was another good showing out of HIMYM. Looks like CBS will probably renew this series. They better atleast.
April 22nd, 2008 at 9:58 am
I agree Matt. Even without Britney, those are good numbers. Not so good for TBBT, though I know everyone will say if HIMYM and it switched timeslots, the ratings would reverse. I’d like to see them do just that next week so we can see if that’s the case but CBS’ goal isn’t to satisfy my curiosity!
April 22nd, 2008 at 11:58 am
I agree Matt. Even without Britney, those are good numbers. Not so good for TBBT, though I know everyone will say if HIMYM and it switched timeslots, the ratings would reverse. I'd like to see them do just that next week so we can see if that's the case but CBS' goal isn't to satisfy my curiosity!
April 22nd, 2008 at 10:27 am
This is getting ridiculous. Everyone I know watches Gossip Girl- but they all have to watch it online due to college/work. Besides, I don’t even know who these Nielsen people are. Maybe what they should do is not promote Gossip Girl, so as to not waste their money on ads, take it off the airwaves for a week, and only show that episode on iTunes. Then you’ll know how many people are watching (and you’ll make a little money, too). Then just add in a BUNCH of product placement and presto.
April 22nd, 2008 at 12:27 pm
This is getting ridiculous. Everyone I know watches Gossip Girl- but they all have to watch it online due to college/work. Besides, I don't even know who these Nielsen people are. Maybe what they should do is not promote Gossip Girl, so as to not waste their money on ads, take it off the airwaves for a week, and only show that episode on iTunes. Then you'll know how many people are watching (and you'll make a little money, too). Then just add in a BUNCH of product placement and presto.
April 22nd, 2008 at 10:33 am
GG did good considering that almost every show is under the weather, I mean atleast it didn’t lose any viewers and has perhaps gained few.
I think the show is sheer trash but it is shot spectacularly and those clothes, OMG! I love NY.
April 22nd, 2008 at 12:33 pm
GG did good considering that almost every show is under the weather, I mean atleast it didn't lose any viewers and has perhaps gained few.
I think the show is sheer trash but it is shot spectacularly and those clothes, OMG! I love NY.
April 22nd, 2008 at 10:37 am
@dearme — they don’t even air Gossip Girl where you live and Internet streaming is turned off. Did you download via iTunes?
April 22nd, 2008 at 12:37 pm
@dearme — they don't even air Gossip Girl where you live and Internet streaming is turned off. Did you download via iTunes?
April 22nd, 2008 at 10:38 am
They do air it here, I get most of the shows and I watch some of them on surfthechannel.com
April 22nd, 2008 at 12:38 pm
They do air it here, I get most of the shows and I watch some of them on surfthechannel.com
April 22nd, 2008 at 10:42 am
The 2.9 on “Samantha Who”…in todays TV world…wont hurt..years ago it would have..but that was back when development found new break out hit scripted pilots with greater regularity…so what we see is networks renewing shows doing average to below average numbers…why?…same reason you dont throw your wife out…you know what she brings to the table…as opposed to some new ball and chain…who very well…would perform worse. and cost you more in the long run. as for mark “verman” the “tv bystander”…on appearance alone…he will never be mistaken for a high powered tv network executive.
April 22nd, 2008 at 12:42 pm
The 2.9 on “Samantha Who”…in todays TV world…wont hurt..years ago it would have..but that was back when development found new break out hit scripted pilots with greater regularity…so what we see is networks renewing shows doing average to below average numbers…why?…same reason you dont throw your wife out…you know what she brings to the table…as opposed to some new ball and chain…who very well…would perform worse. and cost you more in the long run. as for mark “verman” the “tv bystander”…on appearance alone…he will never be mistaken for a high powered tv network executive.
April 22nd, 2008 at 10:43 am
I read CW is ecstatic about the 18-34 demo numbers.
April 22nd, 2008 at 12:43 pm
I read CW is ecstatic about the 18-34 demo numbers.
April 22nd, 2008 at 10:43 am
They air Gossip Girl in India? Really? With the most recent episodes?
As for “surfthechannel”, pretty sure the CW would consider that an illegal streaming site, but it’s impressive how quickly they get the new episodes up!
April 22nd, 2008 at 12:43 pm
They air Gossip Girl in India? Really? With the most recent episodes?
As for “surfthechannel”, pretty sure the CW would consider that an illegal streaming site, but it's impressive how quickly they get the new episodes up!
April 22nd, 2008 at 10:43 am
I wish they aired DancingWTS here bcoz waiting for a 90 minute show to load is such a drag
April 22nd, 2008 at 12:43 pm
I wish they aired DancingWTS here bcoz waiting for a 90 minute show to load is such a drag
April 22nd, 2008 at 10:44 am
Andrea, please post a link for where you read that. I’m sure that almost everyone who watched the show was in the young female demo, but that’s true every time it airs.
April 22nd, 2008 at 12:44 pm
Andrea, please post a link for where you read that. I'm sure that almost everyone who watched the show was in the young female demo, but that's true every time it airs.
April 22nd, 2008 at 10:45 am
DearMe, just curious are you geographically blocked from streaming DWTS directly via ABC.com?
April 22nd, 2008 at 12:45 pm
DearMe, just curious are you geographically blocked from streaming DWTS directly via ABC.com?
April 22nd, 2008 at 10:47 am
They haven’t aired the post-strike episodes yet and I don’t think that is happening any soon. Terminator was on 2 hours ago, I think it was 7th episode, not sure, but Pushing Daisies would take its slot soon.
April 22nd, 2008 at 12:47 pm
They haven't aired the post-strike episodes yet and I don't think that is happening any soon. Terminator was on 2 hours ago, I think it was 7th episode, not sure, but Pushing Daisies would take its slot soon.
April 22nd, 2008 at 10:47 am
@TheTruth, I’m probably going to borrow the “same reason you don’t throw your wife out” at some point…
April 22nd, 2008 at 12:47 pm
@TheTruth, I'm probably going to borrow the “same reason you don't throw your wife out” at some point…
April 22nd, 2008 at 10:49 am
yeah, I’m blocked bcoz channels here have bought rights to these shows so they won’t let me watch them legally
April 22nd, 2008 at 12:49 pm
yeah, I'm blocked bcoz channels here have bought rights to these shows so they won't let me watch them legally
April 22nd, 2008 at 10:54 am
http://www.zeecafe.tv
http://www.starworld.indya.com
http://www.axn-india.com
this is where I watch them, I hope u don’t think we are still backward.
April 22nd, 2008 at 12:54 pm
http://www.zeecafe.tv
http://www.starworld.indya.com
http://www.axn-india.com
this is where I watch them, I hope u don't think we are still backward.
April 22nd, 2008 at 10:58 am
dear “side by side by seidman” aka “i did it seid ways”….unlike that portly plagerist mark verman ..make sure you give me a “credit” if and when you use my material. thank you. regards, management.
April 22nd, 2008 at 12:58 pm
dear “side by side by seidman” aka “i did it seid ways”….unlike that portly plagerist mark verman ..make sure you give me a “credit” if and when you use my material. thank you. regards, management.
April 22nd, 2008 at 11:10 am
“Andrea, please post a link for where you read that. I’m sure that almost everyone who watched the show was in the young female demo, but that’s true every time it airs.”
Marc Berman posted the CW press release here:
http://pifeedback.com/eve/forums/a/tpc/f/63310451/m/157104611/p/2
April 22nd, 2008 at 1:10 pm
“Andrea, please post a link for where you read that. I’m sure that almost everyone who watched the show was in the young female demo, but that’s true every time it airs.”
Marc Berman posted the CW press release here:
http://pifeedback.com/eve/forums/a/tpc/f/633104...
April 22nd, 2008 at 11:25 am
Andrea — thanks. The real story seems to be One Tree Hill. Press releases are all about spin, they can’t be thrilled with the #s for Gossip Girl despite demo performance But they may be VERY happy with OTH.
Dearme — I don’t think you’re backwards.
April 22nd, 2008 at 1:25 pm
Andrea — thanks. The real story seems to be One Tree Hill. Press releases are all about spin, they can't be thrilled with the #s for Gossip Girl despite demo performance But they may be VERY happy with OTH.
Dearme — I don't think you're backwards.
April 22nd, 2008 at 11:33 am
Amen! HIMYM is the best show on television. It’s so well written, and the cast has such a great chemistry. I PRAY CBS gives this gem another season, as I just “found” it this fall (and have converted 4 more new die-hard fans).
April 22nd, 2008 at 1:33 pm
Amen! HIMYM is the best show on television. It's so well written, and the cast has such a great chemistry. I PRAY CBS gives this gem another season, as I just “found” it this fall (and have converted 4 more new die-hard fans).
April 22nd, 2008 at 11:37 am
I love HIMYM too and I can’t believe TBBT got renewed b4 it, TBBT stinks and sucks
April 22nd, 2008 at 1:37 pm
I love HIMYM too and I can't believe TBBT got renewed b4 it, TBBT stinks and sucks
April 22nd, 2008 at 11:40 am
I love Gossip Girl when i see Blair but now is Jenny the first actress???Common everbody need to see BLAIR IN ACTION!
April 22nd, 2008 at 1:40 pm
I love Gossip Girl when i see Blair but now is Jenny the first actress???Common everbody need to see BLAIR IN ACTION!
April 22nd, 2008 at 12:09 pm
I didn’t give GG the love I should’ve, and I was wrong. Hopefully this makes up for it at least a little:
http://tvbythenumbers.com/2008/04/22/with-apologies-to-dawn-ostroff-gossip-girl-and-its-fans/3466
April 22nd, 2008 at 2:09 pm
I didn't give GG the love I should've, and I was wrong. Hopefully this makes up for it at least a little:
http://tvbythenumbers.com/2008/04/22/with-apolo...
April 22nd, 2008 at 12:21 pm
Compare these numbers and Big Bang doesn’t have nearly as bad a rating as we might think:
CBS Big Bang Theory 7.51 2.9/8 4.6
NBC Deal or No Deal 10.02 2.6/7 6.2
FOX Bones 8.64 2.7/7 5.8
the 18/49 and Share numbers are very good compared to more widely viewed competitors
April 22nd, 2008 at 2:21 pm
Compare these numbers and Big Bang doesn't have nearly as bad a rating as we might think:
CBS Big Bang Theory 7.51 2.9/8 4.6
NBC Deal or No Deal 10.02 2.6/7 6.2
FOX Bones 8.64 2.7/7 5.8
the 18/49 and Share numbers are very good compared to more widely viewed competitors
April 22nd, 2008 at 12:32 pm
Jon, it’s risky to make such comparisons without the half hourly data for those other shows (and DWTS and Gossip Girl, for that matter!), which unfortunately we don’t have
But that said, I don’t think the numbers for TBBT are *bad*, but nor are they stellar.
April 22nd, 2008 at 2:32 pm
Jon, it's risky to make such comparisons without the half hourly data for those other shows (and DWTS and Gossip Girl, for that matter!), which unfortunately we don't have
But that said, I don't think the numbers for TBBT are *bad*, but nor are they stellar.
April 22nd, 2008 at 2:35 pm
I just don’t get it. So many people I know watch GG. You would think the ratings would be higher than that. Well its a new show on a growing network. Hopefully the ratings will go up.
April 22nd, 2008 at 4:35 pm
I just don't get it. So many people I know watch GG. You would think the ratings would be higher than that. Well its a new show on a growing network. Hopefully the ratings will go up.
April 22nd, 2008 at 2:39 pm
DeeJay, New show, yes. Growing network, not so much.
April 22nd, 2008 at 4:39 pm
DeeJay, New show, yes. Growing network, not so much.
April 22nd, 2008 at 3:12 pm
All my friends watch it, although I know a lot of the time we watch it online, that wont change now because we can still get it on other websites
April 22nd, 2008 at 5:12 pm
All my friends watch it, although I know a lot of the time we watch it online, that wont change now because we can still get it on other websites
April 22nd, 2008 at 3:45 pm
I surrender the fight over TBBT, obviously it won’t pull the ratings down I think it should. Hopefully those numbers are enough to bring it back, that’s all I really care about. Although if HIMYM is on the bubble with it’s ratings….sigh.
With the numbers of House and Bones…is it safe to finally stick a fork in New Amsterdam? I assume most have already but was just curious.
April 22nd, 2008 at 5:45 pm
I surrender the fight over TBBT, obviously it won't pull the ratings down I think it should. Hopefully those numbers are enough to bring it back, that's all I really care about. Although if HIMYM is on the bubble with it's ratings….sigh.
With the numbers of House and Bones…is it safe to finally stick a fork in New Amsterdam? I assume most have already but was just curious.
April 22nd, 2008 at 8:21 pm
DeeJay -
Gossip Girl is extremely ‘clicquie’ – I don’t mean that in a bad way.
I bought the show on TVBS against all odds this week… but if you like the show (I saw 10 mins of it once), you know tons of people who also like it (I don’t know those kinds of people – ask anyone). It’s one of ‘those’ shows.
I’ve had a number of ‘those’ shows (like PTI???) that is an acquired, lonely, taste-type show. that you either like. as do your friends, or you’re out on an island with it.
C’est la vie.
April 22nd, 2008 at 10:21 pm
DeeJay -
Gossip Girl is extremely 'clicquie' – I don't mean that in a bad way.
I bought the show on TVBS against all odds this week… but if you like the show (I saw 10 mins of it once), you know tons of people who also like it (I don't know those kinds of people – ask anyone). It's one of 'those' shows.
I've had a number of 'those' shows (like PTI???) that is an acquired, lonely, taste-type show. that you either like. as do your friends, or you're out on an island with it.
C'est la vie.
April 22nd, 2008 at 11:02 pm
Jon, re: PTI. While Robert and I can barely stand to miss a single show, I have never met anyone else who’d even heard of it. Not that I’ve asked that many
April 23rd, 2008 at 1:02 am
Jon, re: PTI. While Robert and I can barely stand to miss a single show, I have never met anyone else who'd even heard of it. Not that I've asked that many
April 23rd, 2008 at 10:07 am
Nobody I know watches Gossip Girl wonder why its still on the air! In fact nobody I know watches ANY CW show – amazing they manage to stay afloat.
April 23rd, 2008 at 12:07 pm
Nobody I know watches Gossip Girl wonder why its still on the air! In fact nobody I know watches ANY CW show – amazing they manage to stay afloat.
April 26th, 2008 at 1:59 pm
Hey I love Two and a Half Men, and it says it had 13 million viewers?? They aired CSI Miami last monday 4/21/08 instead of Two and a Half Men here in Chicago.
April 26th, 2008 at 3:59 pm
Hey I love Two and a Half Men, and it says it had 13 million viewers?? They aired CSI Miami last monday 4/21/08 instead of Two and a Half Men here in Chicago.
April 27th, 2008 at 1:34 am
I don’t understand how is OTH doesn’t have a higher rating.THe show has the drama viewers like,and it’s deep.It has a message and quality,and the cast is good.
I really don’t understand why is Dancing with the Stars so popular :O
And Gossip girl is fine,nth special,but it’s fun to watch,though the newer episodes are slightly less dynamic and interesting than the first ones.
April 27th, 2008 at 3:34 am
I don't understand how is OTH doesn't have a higher rating.THe show has the drama viewers like,and it's deep.It has a message and quality,and the cast is good.
I really don't understand why is Dancing with the Stars so popular :O
And Gossip girl is fine,nth special,but it's fun to watch,though the newer episodes are slightly less dynamic and interesting than the first ones.
April 30th, 2008 at 5:19 am
I HAVE A BIG OTH FANS AND I AM GLAD THAT THE RATING ARE BETTER THAN SEASON 3
April 30th, 2008 at 7:19 am
I HAVE A BIG OTH FANS AND I AM GLAD THAT THE RATING ARE BETTER THAN SEASON 3