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|---|---|---|---|---|---|
| Total Viewers (million) | 5.84 | 4.55 | 4.42 | 3.86 | 3.49 |
| Rating/Share: Adults 18-49 | 1.2/5 | 1.3/5 | 1.1/4 | 1.3/5 | 0.9/3 |
OK, it was a demo tie with ABC and nobody watched broadcast prime-time last night, but that headline was irresistible
Sadly for the CW, the victory was all Friday Night Smackdown! and it’s leaving CW this fall for MyNetworkTV. It’s an example of that CW programming genius I tell you, genius!
At 10pm NBC aired a tribute to Tim Russert who passed away yesterday. I thought to do a separate post on Mr. Russert, but instead I’d suggest everyone visit TVNewser, they have an extensive collection of memories, and I could not have done better than this for our site:
- Tim Russert moderated Meet the Press longer than any other person in the program’s history. When he took over in 1991, the program ranked third in the ratings behind ABC and CBS.
- As of last week, Meet the Press has finished first place on Sunday morning in Total Viewers for 89 consecutive weeks, and 353 out of the past 354 (when all shows are in full coverage).
- In May, MTP won the sweep period for the 42nd consecutive sweep. It was the best Total Viewer delivery for the program since 2004.
Otherwise, it was all reruns, news magazines and an (in retrospect) ill-advised movie from Fox which set the floor for the evening.
Full details:
| Time | Net | Show | Viewers Live+SD (Millons) | 18-49 Rating/Share |
| 8:00 | ABC | America’s Funniest Home Videos (R) | 4.88 | 1.4/6 |
| CBS | Ghost Whisperer (R) | 5.06 | 1.0/4 | |
| NBC | Most Outrageous Moments 2 eps. (R) | 3.93 | 1.1/4 | |
| CW | Friday Night Smackdown! (8p-10p) | 3.86 | 1.3/5 | |
| FOX | Hollywood Homicide (8p-10p) (R) | 3.49 | 0.9/3 | |
| 9:00 | CBS | Numb3rs (R) | 5.71 | 1.2/4 |
| NBC | Dateline | 4.25 | 1.1/4 | |
| ABC | According to Jim 2 eps. (R) | 3.28 | 1.1/4 | |
| 10:00 | ABC | 20/20 | 5.50 | 1.6/5 |
| CBS | Numb3rs (R) | 6.75 | 1.6/5 | |
| NBC | Tim Russert Tribute | 5.10 | 1.2/4 |
Nielsen TV Ratings Source: Nielsen Media Research. Full night’s results available via Marc Berman/Mediaweek.
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Will TV by the numbers start reporting MyNetworkTV on a daily basis come this fall?
The reason why the 18-49 demo is so important is that group is most easily influenced by advertising whereas 50+ tends to be more responsible with their money (with retirement approaching). Its also why 18-49 group has the most money problems – they see something on TV and they run out and buy it now and worry about how to pay for it later.