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Nielsen Ratings Monday June 16: Reruns vs. Reality

Posted on 17 June 2008 by Bill Gorman

Scoreboard FOX CBS ABC NBC CW
Total Viewers (million) 7.83 7.14 5.58 5.56 1.22
Rating/Share: Adults 18-49 2.4/7 2.2/6 1.9/6 1.7/5 0.5/1

On Monday night ABC and NBC sent new summer reality fare up against reruns from Fox and CBS and were beaten badly.

Fox’s Monday rerun line up of Bones and House (the nightly demo winner with a 2.8/8) propelled it to a win for both viewers (7.83m) and adults 18-49 (2.4/7) while defeating the new reality competition in both hours. CBS’s Monday rerun comedy line up of Big Bang Theory, How I Met Your Mother, Two and A Half Men (the nightly viewer winner with 8.85m) and Rules of Engagement, along with CSI:MIami kept both the viewership and 18-49 demo race close with 7.14m viewers and a 2.2/6 for adults 18-49.

ABC’s reality line up of The Bachelorette and The Mole proved weak, particularly The Mole. It just doesn’t have that Anderson Cooper ratings magic now that he’s moved on to CNN. NBC’s reality attempts with American Gladiator and Nashville Star, were worse than Bachelorette, but better than the Mole, small consolation. And not everybody’s reruns did well, the CW’s audience could have all fit in my living room.

Update to address commenters: We will get the US Open golf playoff numbers out as soon as we see them. Likely within a day, but definitely by Friday.

Full details:


Time Net Show Viewers Live+SD (Millons) 18-49 Rating/Share
8:00 FOX Bones (repeat) 7.02 2.1/7
ABC The Bachelorette: DeAnna Tells 5.91 1.8/6
CBS The Big Bang Theory (repeat) 5.76 1.9/6
NBC American Gladiators 5.15 1.8/6
CW Gossip Girl (repeat) 1.24 0.5/2
8:30 CBS How I Met Your Mother (repeat) 5.69 2.1/7
9:00 CBS Two And A Half Men (repeat) 8.85 2.7/8
FOX House (repeat) 8.64 2.8/8
ABC The Bachelorette 6.95 2.4/7
NBC Nashville Star (9-1030p) 6.13 1.8/5
CW One Tree Hill (repeat) 1.20 0.5/1
9:30 CBS Rules of Engagement (repeat) 6.65 2.2/6
10:00 CBS CSI: Miami (repeat) 7.95 2.1/6
ABC The Mole 3.89 1.5/4
10:30 NBC Dateline 4.71 1.4/4

Nielsen Ratings Source: Nielsen Media Research. Full night’s results available via Marc Berman/Mediaweek.

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13 Responses to “Nielsen Ratings Monday June 16: Reruns vs. Reality”

  1. Sandy says:

    Who exactly was dying for more Mole?

  2. kayarn says:

    any chance well see the ratings for the golf playoff? it was great stuff, but it was in the middle of the afternoon/late morning and on 2 different channels.

  3. Guess Who says:

    The Mole and Murkin Gladiatiors are the worst shows on Mondays. Kill the mole, have it stuffed and mounted and hung over the fireplace. Have all remaining Murkin Gladiators battle Blaster inside THUNDERDOME – 2 men enter 1 man leaves. And no whistles allowed – thats cheating, Max.

  4. ChiChi says:

    Hi…do you have the ratings for golf on Monday?

  5. Bill Gorman says:

    We should get the US Open Golf playoff ratings by NEXT Friday with the sports results at the very latest, quite possibly earlier from another source too.

  6. Bill says:

    Well, we always have <a href=”http://www.summer-glau.net/gallery/albums/scc_add/normal_SCC-014.jpg
    “>Summer!

  7. bob says:

    the mole? wat a waist of a timeslot! how awful!!!!! it better get canned soon!!!!

  8. Jim says:

    Your total viewers for The Big Bang Theory is wrong. It got 5.76 million viewers.

  9. Holly says:

    avschamp,

    These numbers include same day DVR viewing. Robert and Bill also post the Live+7 day DVR viewing, but we only get data on the top 20 overall DVRed shows and the 20 shows that with the highest percentage of DVR viewers.

    While there is obviously a difference between numbers Live, Live+Same Day, and Live+7, for the majority of shows, it is not significant enough to call the Live or Live+SD results “skewed”. Live+7 ratings are only (on average) 15% higher than Live. For scripted shows, around 40% of that is same day viewing (which is included in the daily ratings); for “reality” shows, that goes up (American Idol had around 70% of its DVR numbers counted in the Live+Same Day).

  10. Holly says:

    Bill,

    Thanks for the info. I was taking my numbers from the study in this article:
    http://www.marketingcharts.com/television/dvr-u...

    I have no idea what their criteria was, whether they included cable and/or daytime, etc.

  11. Holly says:

    The charts had data from September and October of 2007, so it would have been when almost everything was airing new episodes.

  12. If what Nielsen tells us is correct — that fast-forward viewing is *not* counted in the numbers we see there is also the issue that we can't fully reconcile DVR impact because we lack the data for fast forwarded minutes. If without DVR your TV was on for one hour for a 60 minute show, you counted as one viewer. On a DVR, if you fast-forward through 20 minutes worth of commercials and credits you'll be counted as only 2/3rds of a viewer in the data we see.

    I'm still not sure if what Nielsen is telling us is correct and I'm not trying to rub anyone the wrong way by saying that. it's just that I see things like this (link below) which ran in a publication owned by Nielsen itself and scratch my head:

    http://www.adweek.com/aw/content_display/news/m...

  13. Holly says:

    “On a DVR, if you fast-forward through 20 minutes worth of commercials and credits you'll be counted as only 2/3rds of a viewer in the data we see.”

    Part of me thinks that makes sense, but that certainly changes the viewer numbers.


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