So You Think You Can Dance, Hell’s Kitchen Lead Total DVR Viewing

June 23rd, 2008 by Robert Seidman

So You Think You Can Dance led all DVR viewing for the week ending June 8, with Hell’s Kitchen trailing closely behind. As for NBA Finals Game 1 (#17) on the list, I know at least one of the numbers is incorrect and I’d guess that it’s the live plus seven days DVR viewing number. Mysteriously there were slightly fewer viewers for the entire week than there were with the same day DVR viewing. Alas, these are the numbers we received. It’s true that almost 100% of sports programming DVR viewing typically occurs the same day the event airs, but having 104% of it occur the same day is a little unsettling. Don’t shoot the messenger.

Top 20 DVR Viewed Broadcast Shows for the week ending June 8, 2008:

Rank	Show	Net	Live+7 (000)	Live (000)	DVR Viewers (000)	% increase from live	Live+SD (000)	% SD
1	SO YOU THINK CN DANCE-WED	FOX	10,431	8,492	1,939	22.8%	9,564	55.29%
2	HELL’S KITCHEN	FOX	10,241	8,375	1,866	22.3%	9,363	52.95%
3	SO YOU THINK CN DANCE-THU	FOX	10,114	8,301	1,813	21.8%	9,250	52.34%
4	BACHELORETTE, THE	ABC	6,780	5,816	964	16.6%	6,642	85.68%
5	MOLE, THE	ABC	5,355	4,419	936	21.2%	4,672	27.03%
6	SWINGTOWN	CBS	9,054	8,168	886	10.8%	8,568	45.15%
7	LAST COMIC STANDING 6	NBC	5,435	4,573	862	18.8%	4,968	45.82%
8	MEN IN TREES	ABC	5,803	4,975	828	16.6%	5,243	32.37%
9	HOUSE-MON 9P (R )	FOX	9,759	9,080	679	7.5%	9,442	53.31%
10	FEAR ITSELF	NBC	5,731	5,125	606	11.8%	5,259	22.11%
11	MOMENT OF TRUTH	FOX	6,984	6,473	511	7.9%	6,757	55.58%
12	BONES-MON 8P (R )	FOX	7,158	6,660	498	7.5%	6,909	50.00%
13	TWO AND A HALF MEN (R )	CBS	10,014	9,552	462	4.8%	9,811	56.06%
14	MILLION DOLLAR PASSWORD	CBS	9,758	9,319	439	4.7%	9,624	69.48%
15	FAMILY GUY (R )	FOX	5,325	4,942	383	7.7%	5,150	54.31%
16	HOW I MET YOUR MOTHER (R)	CBS	6,162	5,784	378	6.5%	6,020	62.43%
17	NBA FINALS ON ABC-GM 1(S)	ABC	13,372	13,043	329	2.5%	13,384	103.65%
18	BIG BANG THEORY, THE (R )	CBS	5,695	5,386	309	5.7%	5,580	62.78%
19	NBA FINALS ON ABC-GM 2(S)	ABC	13,514	13,209	305	2.3%	13,499	95.08%
20	AMERICAN DAD (R )	FOX	5,200	4,903	297	6.1%	5,080	59.60%

This table ranks the broadcast network shows most viewed via DVR over the course of the week. Please note these DVR tables are the only place at all where “live” viewing is reported and that almost all of our daily and weekly reports are based on live plus same day (the show aired) DVR viewing. We use the live number only to arrive at total DVR viewing, and some of that viewing is baked in to our normal live plus same day DVR usage reported. I’ve also listed the % of DVR viewing that happens on the same day the shows aired.

LIVE = live viewing
LIVE+7= live plus seven day DVR viewing
LIVE+SD = live plus DVR viewing occurring the same night the show aired
%increase = the percentage of audience increase above live viewing
%SD = the percentage of total DVR viewing that occurred the same night the show aired

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