Quarterly Net New TiVo Subscribers 2001- July 2008

Posted on 27 August 2008 by Bill Gorman

3 Comments For This Post

1. Robert Seidman says:
   August 27th, 2008 at 3:35 pm

   biggest subscriber losses in a quarter EVER. P.S the purple still totally works for me

2. kayarn says:
   August 27th, 2008 at 1:59 pm

   so it’s safe to assume that cable companies have stolen away all of tivos customers? because like 20% of the country have dvr now.

3. Muddybulldog says:
   September 4th, 2008 at 4:47 am

   While Tivo has a superior product compared to CC DVRs price is the downfall of Tivo. Once upon a time a Tivo S1 was $200 with a $5.95/mo subscription fee. Six years later you’re looking at double that on both the up front cost AND the subscription fees. When the cable company will supply you with a DVR for roughly the same monthly price (sometimes more, sometimes less) as a Tivo there’s little chance to get new customers in the door to see the superior product because of the up front cost.

6 Trackbacks For This Post

1. New TiVo HD XL: Big Drive, Big Price « NewTeeVee says:
   September 3rd, 2008 at 9:01 pm

   [...] New TiVo HD XL: Big Drive, Big Price TiVo today announced the availability of its HD XL DVR as the company targets high-end users and people who watch a lot of television. The TiVo HD XL sports a 1 terabyte hard drive capable of recording 150 hours of HD TV and comes with a hefty price tag to match — $599.99. While it’s got impressive specs, this top-shelf play probably won’t bring a full turnabout for TiVo, which is still losing subscribers. [...]

2. New TiVo HD XL: Big Drive, Big Price | Business says:
   September 5th, 2008 at 11:22 am

   [...] TiVo today announced the availability of its HD XL DVR as the company targets high-end users and people who watch a lot of television. The TiVo HD XL sports a 1 terabyte hard drive capable of recording 150 hours of HD TV and comes with a hefty price tag to match — 9.99. While it’s got impressive specs, this top-shelf play probably won’t bring a full turnabout for TiVo, which is still losing subscribers. [...]

3. October Surprise: TiVo to Stream Netflix « NewTeeVee says:
   October 29th, 2008 at 9:00 pm

   [...] way around. TiVo has been hemorrhaging subscribers over the past year and a half. According to TVbytheNumbers.com, the DVR maker had 3.6 million subscribers in July of 2008, the same level they had in July, [...]

4. Convergence Marches On: Netflix To Stream On Tivo « WiredPen says:
   October 30th, 2008 at 1:15 am

   [...] to TiVo By The Numbers, the service has had a net loss in customers each quarter since February 2007 (based on SEC [...]

5. TiVo Lays Off Some Staff « NewTeeVee says:
   November 19th, 2008 at 2:34 pm

   [...] lost subscribers as cable and satellite companies offer a cheaper DVR alternative. According to TV by the Numbers, the total TiVo subscriber count fell to 3.623 million, roughly the same number it had back in July [...]

6. WizReport » TiVo Lays Off Some Staff says:
   November 19th, 2008 at 4:42 pm

   [...] lost subscribers as cable and satellite companies offer a cheaper DVR alternative. According to TV by the Numbers, the total TiVo subscriber count fell to 3.623 million, roughly the same number it had back in July [...]