Live + Same Day Cable News Daily Ratings for September 16 2008
P2+ Total Day
FNC – 1,319,000 viewers
CNN –844,000 viewers
MSNBC – 585,000 viewers
CNBC – 361,000 viewers
HLN – 365,000 viewers
P2+ Prime Time
FNC – 3,034,000 viewers
CNN –1,568,000 viewers
MSNBC-1,521,000 viewers
CNBC –165,000 viewers
HLN – 831,000 viewers
25-54 Total Day
FNC – 338,000 viewers
CNN –273,000 viewers
MSNBC – 202,000 viewers
CNBC –114,000 viewers
HLN- 158,000 viewers
25-54 Prime Time
FNC –725,000 viewers
CNN – 524,000 viewers
MSNBC – 485,000 viewers
CNBC – 67,000 viewers
HLN – 327,000 viewers
35-64 Total Day
FNC –651,000 viewers
CNN – 418,000 viewers
MSNBC – 298,000 viewers
CNBC – 208,000 viewers
HLN – 200,000 viewers
35-64 Prime Time
FNC – 1,332,000 viewers
CNN –758,000 viewers
MSNBC –753,000 viewers
CNBC –95,000 viewers
HLN –459,000 viewers
Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends –1,018,000 viewers (307,000) (651,000)
American Morning-590,000 viewers (214,000) (358,000)
Morning Joe- 421,000 viewers (161,000) (224,000)
Squawk Box- 365,000 viewers (122,000) (234,000)
Morning Express w/ Meade- 291,000 viewers (125,000) (162,000)
6PM – P2+ (25-54) (35-64)
Special Report with Brit Hume – 1,977,000 viewers (407,000) (911,000)
Situation Room-1,077,000 viewers (326,000) (534,000)
Race/White House w/d Gregory- 684,000 viewers (243,000) (324,000)
Mad Money–357,000 viewers (129,000) (229,000)
Prime News- 241,000 viewers (98,000) (125,000)
7PM – P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 1,724,000 viewers (370,000) (770,000)
Lou Dobbs–1,156,000 viewers (387,000) (548,000)
Hardball w/Chris Matthews–821,000 viewers (277,000) (425,000)
Kudlow & Company—372,000 viewers (141,000) (223,000)
Glenn Beck – 467,000 viewers (134,000) (249,000)
8PM – P2+ (25-54) (35-64)
The O’Reilly Factor- 3,060,000 viewers (731,000) (1,253,000)
Election Center–1,166,000 viewers (431,000) (576,000)
Countdown w/Keith Olbermann– 1,635,000 viewers (509,000) (771,000)
On the Money—207,000 viewers (65,000) (106,000)
Nancy Grace –1,166,000 viewers (412,000) (618,000)
9 PM – P2+ (25-54) (35-64)
Hannity & Colmes–3,136,000 viewers (716,000) (1,375,000)
Larry King—1,710,000 viewers (496,000) (801,000)
Rachel Maddow Show–1,801,000 viewers (534,000) (872,000)
Business of Innovation—a scratch w/102,000 viewers (a scratch w/42,000) (59,000)
Glenn Beck- 656,000 viewers (211,000) (354,000)
10 PM P2+ (25-54) (35-64)
On the Record w/Greta—2,908,000 viewers (727,000) (1,367,000)
Anderson Cooper 360–1,828,000 viewers (647,000) (898,000)
Countdown w/ Keith Olbermann–1,127,000 viewers (412,000) (616,000)
Saving General Motors–187,000 viewers (93,000) (121,000)
Nancy Grace –717,000 viewers (373,000) (420,000)
11 PM P2+ (25-54) (35-64)
The O’Reilly Factor–1,625,000 viewers (507,000) (917,000)
Anderson Cooper 360—1,004,000 viewers (419,000) (556,000)
Rachel Maddow Show–646,000 viewers (254,000) (389,000)
Mad Money—215,000 viewers (97,000) (147,000)
Showbiz Tonight– 490,000 viewers (275,000) (278,000)
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of March, 2008)
CNN/HLN: 96.93 million HHs
CNBC: 95.13 million HHs
FNC: 94.55 million HHs
MSNBC: 91.59 million HHs
Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.
Looks like CNBC had another great day, and today should look just as good. Too bad we don’t get Fox Biz numbers that…THOSE numbers would be interesting to watch.
Well!
My Fox babes did it again. Give me short skirts and low tops any time.
FOX NEWS IS THE BEST. MS NATIONAL BARACK CHANNEL AKA MSNBC IS AWFUL
EBB-BERT and Alex- YOU are amazing- The proof of the dumbing down of America.
Obviously you are the brainwashed fringe for whom intelligent news casts, pass you right by!
To dumb for Keith or Rachel, PERFECT for RUSH, BILLO and FIX KKK NEWS~
I am sure you love Palin! Just your type. Pregnant teen daughter, druggie son on rehab in the army, and a barracuda with lipstick, Karl Rove Intern in previous life and DEPEND CHANGER IN TRAINING for MC CAY! You guys are pathetic!HAHAHA!
You guys missed the story here. Maddow actually beat Olbermann. Likely just because she’s new, but that is how FNCs line up works too, with 9pm beating 8pm most of the time
Yes I might be shallow but a red-blooded America man.
Rebecca Gomez on FBC is so hot.
When she interviews the men, they stare at her like wolves.
Rebecca Gomez is my kind of women. la la la
Now if MSNBC really wants to take off here is what we need, I guarantee they will be the most viewed cable channel if they do the below:
4-5 Verdict with Dan A
5-6 CST HardBall with Chris Matthews
6-7 CST The Rosie O Donald Show
7-8 CST Countdown With Keith
8-9 CST The Rachel Maddow Show
9-10 CST Politics Unleashed with Bill Maher/ Or the Al Franken Show
10-11 Repeat Countdown
11-12 Repeat Rachel Maddow
12-1 Repeat Bill Maher and / or Al Franken
1-2 Repeat Rosie O Donald
2-3 Repeat Tweety AKA Chris Matthews
Joe,
Olbermann’s still the heavy hitter (although Maddow early numbers are promising) for MSNBC. That being the case, you’ve *got* to have his first airing on during prime-time (8-11) to maximize viewers. That’s when the money gets made.
Larry King, Wolf rarely do a solid or probing follow-up and along with Colbert and Stewart very little to like about cable news these days, until I found Keith, Chris and Rachel.
Keith, Rachel and Chris offer a very solid combination and a reason to view cable news again.
Fox has little beyond sensationalism, talking points right out of the ruling parties playbook and CNN has been very wrong too often to count or biased to a certain degree.
These are very important times for all of us and glad to see MSNBC had the bright idea to ‘get real.’ Keith has added something missing from this medium, that is ‘Truthiness’ on a network. Rachel is both smart and fresh. Chris offers valuable historical perspectives.
GO MSNBC (no, I don’t have a stake in any of the above or the Corps. they serve, nor have I had in the past).
Joe are you on drugs, MSNBC’s failure to really compete has nothing to do with it’s time slots, but it’s lineup period.
A good chunk of liberals are NOT news watchers. They are generally younger people who don’t focus on politics nearly as much as older people (who lean conservative)…
Mix that with the fact that MSNBC has been desked by out of the closet liberals simply confines viewership to those liberals who watch politics all the time.
The thinking you propose is one of the reasons why out of the closet liberal news sources who make zero effort to be balanced (like New York Times) is losing eyeballs on it’s at the fastest rate – in leiu of other news sources that DO try to be somewhat balanced. Politico, for example leans left, but it does try to be objective and at least gives the impression that it’s trying to be unbiased… and guess what, Politico is growing (both in terms of it’s newspaper and it’s online site.
Fox, which has been perceived to lean right, gets as much and many times MORE viewers the MSNBC and CNN combined because it makes an attempt to be balanced.
Liberals SAY they aren’t, however many many many independents and liberals watch Fox for one simple reason.
They want to at least KNOW what conservatives are saying and how the country is reacting to what both sides are saying.
MSNBC would have you believe that Democrats are right, even when the whole country is upset with them over an issue (like getting an energy policy in place).
Disagree with me if you like, but I have one thing on my side that is undenyable. The proof is in the pudding and the numbers above reflect this assessment.
here is the lineup that will tear it up
4-5 verdict with d a
5-6 The Randi Rhodes hour
6-7 Ed Shultz’s America
7-8 Hardball
8-9 Obermann
9-10 Maddow and Buchanon
10-11 repeat rhandi
11-12 repeat oberman
12-1 repeat M and B
Sanda: Your accusation of people being “dumb down” because they aren’t liberal is so typical of left wing zealots. You attempt to marginalize anyone who doesn’t agree with your socialist point of view. Has it occurred to you that it is indeed YOU who is being dumb down? I mean, really…Keith & Rachel? Wasn’t Rachel involved with that horrible disaster…what was it called…uh…oh yeah, AIR AMERICA! All the money Soros put in that dud and nothing!!! Why? Because most Americans don’t hate America, capitalism or God, unlike the extreme left wing liberals who’ve taken over the Democratic Party. Hence long time Democrats like Zel Miller & Joe Lieberman abandoning the party (that abandoned them first). More will follow, to be sure. MSNBC isn’t even trying to remotely resemble journalism anymore. It’s just a left wing propaganda machine (with the possible exception of Morning Joe).
Fox is the only fair news channel on cable. Every other channel treats the American people like they’re morons. They don’t want you to make a political decision, they want to make it for you. Thank God for Fox.
P.S. Keith Olbermann is pathetic.
Keith “O” is an absolute waste. The guy could make some points if he was not so hateful and disrespectful to anyone that is conservative. I will not even watch the pre show on football with him on there. I tune it out totally.
If MSNBC wanted to get into the ratings, bring up Joe from the morning.
I try to watch Rachel Meadow, just to see hows she’s doing. I just can’t help thinking “Is she a woman trying to look like a man, or is it the other way around?” Does she have to be So Plain? Does that make her more credible? It’s more of a distraction than anything else. Wise up, pick a gender and go with it!
MSNBC is horrible. It’s like watching the Haters Club of America.
All their hosts hate on fellow Americans. All their guests hate on fellow Americans
And why? They have a different opinion….what’s worse is MSNBC doesn’t have the courage or brains to interview people from both sides.
MSNBC should be considered a campaign channel for democrats.
Keith O is one of the most hateful, bigoted people I have ever seen. He is in the classic rage and bile talking head. I also quit watching Sunday night football. NBC is off my dial, completely.
Wow, the sad folks drinking the tainted kool-aid of Fixed News…how awful it must be to face yourselves in the morning. Everyone who believes that shit should take themselves outside and get hit by a car.
I watch FOX because of the fair and balanced journalism they practice. I switch to MSNBC during FOX adds for comic relief!!!..What a joke….it’s like your in a different country watching MSNBC….
hey mike, she’s a lesbion, duh
Hey Lexi,
don’t be hateful because we’re smarter than you. Maybe you should post your remarks on Daily Kos who wish that patriotic republicans like Cheney “get cancer and die”.
And yes, MSNBC is the tool of the Democratic party with the agenda to elect Obama who has a shady past and is associated with terrorists.
I actually just stumbled on to this website while I was checking something I heard on Colbert. To be honest with all of you, YOU are all the problem. Anyone who thinks EITHER Fox or MSNBC resembles balanced, unbiased coverage has no grip on reality. Its because of people like you that its not ok just to disagree with someone, you have to belittle them and hate them. I mean, get a freaking grip. Try to be a little more tolerant and a little less stupid.
The reason Fox News has the highest ratings is because it’s the only completely right-wing biased news show, and conservatives like their news slanted. Liberals actually like to think about things, weigh both sides of issues, and make up their own minds. That’s why there are no liberal Rush Limbaughs – liberals wouldn’t listen. Air America? No liberals listen because it’s boring for liberals to be told what to think. Conservatives love their marching orders (tell us what to be mad about Bill!).
Joe and Mika in the morning are the only balanced and substantial program on MSNBC. The rest of the programming is all about shills. I would envision one of the more powerful networks picking up their option.
Theres an ol saying a you cant continually beat somenthing with nothing.
I guess FOX News is the exception to the rule!
Go FOX!
Why try harder when a lil effort is good enough? Were FOX!
Poor Kieth Olberman now that the elections over he is back to Kieth who?
Being beatin by stuttering bimbos and booring doofuses must be hard to take.
Whatsup with Rachel and her obsession with the tactics used by our military she claims to be torture. I wonder if her girlfriend is the dominant partner in their relationship and uses some type of unusual tactics that has her emotionally scarred to the point she is trying bring attention to the issue by using President Bush as the scapegoat to make her own issues public.
The only reason Faux News is getting high ratings is ’shock value’. It’s a fact!, evil is always louder than goodness.. and if you’re louder ofcuz you get heard more. Look at the way the fox people talk/shout over people of different opinions on thier channel… A burning house is more likely to to grab your attention more than the charity worker across the street. Fox figured this out and so did Ann Coulter. Too bad they are making fortunes out of it.
Another Fox News Blog
I am a veteran.I hate cowradice. I believe our country is inherently noble and good. It’s hard sometimes to know what to fight for, but it helps to make up my own mind.-O’reilly has guests on his program that hate him, and challenges anyone to come on. He also reads E-mails on his show that are sometimes insulting and demeaning to him. Olbermann will NEVER debate openly with someone, or invite general opinion of himself on his show. He yells his opinion at someone while they aren’t there. I might look tough if I picked a fight with a quadriplegic, but if the other guy can’t fight back I’m just a loud angry coward.
MSNBC IS A TOTAL JOKE…ALMOST EVERY INTERVIEW IS WITH A CLOWN OR A MORON. I TRIED WATCHING THIS CHANNEL WHEN I WAS GETTING BORED WITH FOX..BUT IT SEEMS LIKE MSNBC HAS 1 MESSAGE….BAD MOUTH BUSH…LOL. KEITH OBERLAND LOOKS LIKE HE IS READY TO START CRYING…AND THAT RACHEL PERSON LOOKS MORE LIKE A MALE THAN KEITH DOES. THOSE 2 SHOWS SHOULD BE CALLED MORONS OF AMERICA….UNITE. SEEMS LIKE THE FOLKS WHO WATCH THIS SHOW ONLY DO IT FOR THE LAUGH FACTOR.
Sanda,
You are way off. If any of your channels of choice EVER had any foot hold, then “the dumbing down of America” wouldn’t have happened in the first place, right? If anything, all those who once fixated on the drivel of MSNBC and CNN saw themselves getting more retarded by the minute watching the Obama and Clinton slobber-fest and decided to save themselves. The recent “man on the street” clips clearly show the raw ignorance of Obama supporters. They have no clue what’s going on in the world. Wake up and stop drinking the Obama Brew.
Zack, don’t make me vomit! Until there was Fox News, IT WAS ALL LEFT WING. You are so embedded in that mindset, you can’t even see it. Remember, CNN was called the Clinton News Network YEARS ago…for a reason. Bernard Goldberg’s book, Bias, documented proof that the entire industry is clearly left leaning. So much for thinking for yourself. And I might add, Bernie WORKED FOR CBS for 28 years! He LEFT because he was disgusted with the drooling idiots in the MSM. Fox News is proof that Power beats Force every time. Truth and integrity in small quantities, (Fox News) will beat down disingenuous, dishonest, biased, misleading garbage, much like Gandhi defeated the British Empire without ever firing a shot. Get used to it, pal. It’s only going to get worse for the Left news media. Whoo hoo!
Yes KJEN, it is probably another Fox News Blog, but What the hell are you doing here then.
Gosh, the numbers of MSNBC is terrible seriously, every other day I’m seeing a new face in the television while the old face failed to deliver in the ratings.
Get your tail back to the flock of sheep where you belong.
What the knuckle dragging Foxers don’t realize is that the rest of us have choices for actual fair and balanced reporting. You add up CNN, MSNBC, HLN, CNBC, etc. and they blow away Faux, I mean Fox. So when you see Fox’s numbers that tells you how many real idiots believe their twaddle. The rest of us are getting our news where we like.
Wow, this is a real problem for our society–how hard is it to disagree without being so insulting. Get a grip people! Intelligent people put forth their argument without calling the opposition moron or retarded. Oh well!
MSNBC would make a very good comedy network. That Oberman guy is the absolute worst excuse for a journalist. Whatever happened to unbiased news reporting? It is no wonder that NBC and MSNBC are going down the tubes along with all the other poor excuses for news journalism. A quick example: Remember when oil was skyrocketing to $140 + per barrel? The right wing media blamed the republicans and Bush for everything….now oil is $40 and now it isn’t do to anything Bush did. They are so ignorant to the facts.
We on the left have MSNBC, CNN, CNBC and HLN. You on the right have FOX. Diversity, not the lack of it, is the spice of life.