The Presidential address was a ratings boon for FNC at 9pm….

Live + Same Day Cable News Daily Ratings for September 24, 2008

P2+ Total Day
FNC – 1,554,000 viewers
CNN –951,000 viewers
MSNBC – 672,000 viewers
CNBC – 341,000 viewers
HLN – 324,000 viewers

P2+ Prime Time
FNC – 3,672,000 viewers
CNN –2,420,000 viewers
MSNBC-1,761,000 viewers
CNBC –272,000 viewers
HLN – 796,000 viewers

25-54 Total Day
FNC – 418,000 viewers
CNN –331,000 viewers
MSNBC – 236,000 viewers
CNBC –109,000 viewers
HLN- 144,000 viewers

25-54 Prime Time
FNC –1,061,000 viewers
CNN – 890,000 viewers
MSNBC – 679,000 viewers
CNBC – 118,000 viewers
HLN – 369,000 viewers

35-64 Total Day
FNC –729,000 viewers
CNN – 466,000 viewers
MSNBC – 357,000 viewers
CNBC – 191,000 viewers
HLN – 193,000 viewers

35-64 Prime Time
FNC – 1,613,000 viewers
CNN –1,239,000 viewers
MSNBC –936,000 viewers
CNBC –143,000 viewers
HLN –463,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends –1,222,000 viewers (376,000) (730,000)
American Morning-429,000 viewers (165,000) (219,000)
Morning Joe- 382,000 viewers (110,000) (200,000)
Squawk Box- 356,000 viewers (109,000) (217,000)
Morning Express w/ Meade- 272,000 viewers (95,000) (164,000)

6PM – P2+ (25-54) (35-64)
Special Report with Brit Hume – 2,179,000 viewers (438,000) (901,000)
Situation Room- 1,193,000 viewers (399,000) (530,000)
Race/White House w/d Gregory- 945,000 viewers (254,000) (471,000)
Mad Money–351,000 viewers (125,000) (206,000)
Prime News- 198,000 viewers (110,000) (139,000)

7PM – P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 2,120,000 viewers (604,000) (991,000)
Lou Dobbs–1,225,000 viewers (447,000) (617,000)
Hardball w/Chris Matthews—1,152,000 viewers (375,000) (658,000)
Is Your Money Safe—329,000 viewers (116,000) (186,000)
Glenn Beck – 542,000 viewers (235,000) (335,000)

8PM – P2+ (25-54) (35-64)
The O’Reilly Factor- 3,764,000 viewers (985,000) (1,613,000)
Election Center—1,500,000 viewers (576,000) (807,000)
Countdown w/Keith Olbermann– 1,830,000 viewers (662,000) (997,000)
CNBC Special Report—297,000 viewers (119,000) (158,000) **Ran from 8-9:30PM ET
Nancy Grace –1,218,000 viewers (529,000) (727,000)

9 PM – P2+ (25-54) (35-64)
FNC Presidential Address–4,808,000 viewers (1,373,000) (2,158,000) **Ran from 9-9:14PM ET
FNC Presidential Address Analysis- 4,967,000 viewers (1,450,000) (2,200,000) **Ran from 9:14-9:29PM ET
Hannity & Colmes- 3,847,000 viewers (1,202,000) (1,671,000) **Ran from 9:29-10PM ET
CNN Presidential Address- 3,045,000 viewers (1,176,000) (1,599,000) **Ran from 9-9:14PM ET
Larry King—3,282,000 viewers (1,147,000) (1,631,000) **Ran from 9:14-10PM ET
MSNBC Presidential Address- 2,013,000 viewers (802,000) (1,122,000) **Ran from 9-9:14PM ET
Rachel Maddow Show–2,173,000 viewers (835,000) (1,156,000) **Ran from 9:14-10PM ET
Hunt for Black Gold- 330,000 viewers (160,000) (170,000) **Ran from 9:30-10:30PM ET
Glenn Beck- 487,000 viewers (266,000) (292,000)

10 PM P2+ (25-54) (35-64)
On the Record w/Greta—2,897,000 viewers (894,000) (1,308,000)
Anderson Cooper 360–2,538,000 viewers (938,000) (1,289,000)
Countdown w/ Keith Olbermann–1,316,000 viewers (547,000) (662,000)
Big Idea w/Donny Deutsch—a scratch w/82,000 viewers (a scratch w/33,000) (a scratch w/46,000) **Ran from 10:30-11PM ET
Nancy Grace –729,000 viewers (337,000) (407,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor—2,149,000 viewers (790,000) (1,225,000)
Anderson Cooper 360—1,135,000 viewers (447,000) (636,000)
Rachel Maddow Show–718,000 viewers (280,000) (410,000)
Mad Money—208,000 viewers (95,000) (160,000)
Showbiz Tonight– 413,000 viewers (222,000) (241,000)

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of March, 2008)

CNN/HLN: 96.93 million HHs
CNBC: 95.13 million HHs
FNC: 94.55 million HHs
MSNBC: 91.59 million HHs

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.