Comments on: Try Your Hand At Network TV PR!

By: Retail_TV_Guy

Retail_TV_Guy — Sun, 12 Oct 2008 20:55:37 +0000

Even with 27% of key demos reducing their budget for television shoppnig, Show X looks better than ever now in High Definition.

By: Lighthope

Lighthope — Fri, 10 Oct 2008 16:30:13 +0000

Show X made television history last night as the most watched television programme ever, pulling in 100 percent of the audience. This during a time when a strange power blackout knocked off every other station from the airwaves makes the achievement at the more remarkable.

By: Holly

Holly — Fri, 10 Oct 2008 15:48:36 +0000

That’s just spin from the network. They’re just trying to justify exclusively targeting Georges and ignoring the millions of Kevins.

By: Julia

Julia — Fri, 10 Oct 2008 15:18:24 +0000

Yes, but of the Georges that watch Show X, research has shown that they are the highest income bracket of all Georges across the board.

By: Johnthemon

Johnthemon — Fri, 10 Oct 2008 15:05:15 +0000

in 2007 a demographic study revealed that Kevins have on average 12% more expandable income than Georges. A victory in the Kevins victory would have been a big victory for show X, but they don’t want to talk about the negative (that they were beaten in Kevins). They want to focus on how they won the less powerful Georges, and rightly so.

By: Holly

Holly — Fri, 10 Oct 2008 13:58:51 +0000

Everyone knows that Kevins have more spending power than Georges, but networks have no respect for Kevins. It’s such a namist demo!

By: Julia

Julia — Fri, 10 Oct 2008 13:53:18 +0000

Holly, you can’t discount the George demo. It’s very lucrative.

By: Brett

Brett — Fri, 10 Oct 2008 13:05:56 +0000

I don’t know which fall stuck me as the most disastrous: Humpty Dumpty, the value of my 401K or the ratings for the well-written Pushing Daisies as it one again fell to last place in it’s time slot.

By: Robert Seidman

Robert Seidman — Fri, 10 Oct 2008 06:14:24 +0000

It’s a sales business, and sometimes PR spin is grease that keeps the sales wheels turning.

I think CW was right to reference new airings as competition. If everybody kicked their seasons off at the same time it would be different, but since the CW had a few weeks of little to no competition (causing people to say, “OF COURSE they did well they had NO competition”) it’s completely appropriate to point out what happened after that. Of course, if they are still doing that in another week or two, I’m right there with you.

Your dream of the NBC press release “OMG! We’re TOTALLY FREAKED OUT About How Far Heroes Has Fallen (even though it still won its hour) will remain, as it should, but a dream.

By: ThundaPC

ThundaPC — Fri, 10 Oct 2008 05:23:23 +0000

Last week Show X was the highest-rated entertainment program featuring four roommates and a politician on cable.

By: Johnthemon

Johnthemon — Fri, 10 Oct 2008 02:50:56 +0000

Despite the increasing lack of brains going into it, show X achieved outstanding numbers against smart competition that deserves higher viewership.

By: angus

angus — Fri, 10 Oct 2008 01:07:06 +0000

In spite of the blackout, Golden Girls finished in the top 3 among most adult demos.

By: Holly

Holly — Fri, 10 Oct 2008 00:01:57 +0000

My favorites are when a show looses in all the normal measures, so the net has to bring out the smaller demos to say that the show is a success:

“Show X was the most watched show of the hour among African-Americans 18-23 named George.”

By: Julia

Julia — Thu, 09 Oct 2008 23:54:55 +0000

While the stock market was plunging, Show X was booming!