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Cable News Ratings for Thursday, October 16

Posted on 17 October 2008 by Robert Seidman

Live + Same Day Cable News Daily Ratings for October 16, 2008

P2+ Total Day
FNC – 1,612,000 viewers
CNN –1,053,000 viewers
MSNBC –763,000 viewers
CNBC – 372,000 viewers
HLN – 392,000 viewers

P2+ Prime Time
FNC – 3,312,000 viewers
CNN –2,016,000 viewers
MSNBC–1,789,000 viewers
CNBC –246,000 viewers
HLN – 807,000 viewers

25-54 Total Day
FNC – 449,000 viewers
CNN –389,000 viewers
MSNBC – 310,000 viewers
CNBC –132,000 viewers
HLN- 179,000 viewers

25-54 Prime Time
FNC –861,000 viewers
CNN –671,000 viewers
MSNBC –671,000 viewers
CNBC –117,000 viewers
HLN – 315,000 viewers

35-64 Total Day
FNC –756,000 viewers
CNN – 542,000 viewers
MSNBC – 398,000 viewers
CNBC – 201,000 viewers
HLN – 233,000 viewers

35-64 Prime Time
FNC – 1,418,000 viewers
CNN –928,000 viewers
MSNBC –964,000 viewers
CNBC –139,000 viewers
HLN –458,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends –1,478,000 viewers (446,000) (908,000)
American Morning-808,000 viewers (369,000) (525,000)
Morning Joe- 675,000 viewers (297,000) (391,000)
Squawk Box- 320,000 viewers (100,000) (205,000)
Morning Express w/ Meade- 313,000 viewers (188,000) (223,000)

6PM – P2+ (25-54) (35-64)
Special Report with Brit Hume – 2,100,000 viewers (423,000) (865,000)
Situation Room- 1,345,000 viewers (432,000) (735,000)
Race/White House w/d Gregory- 842,000 viewers (291,000) (429,000)
Mad Money– 354,000 viewers (129,000) (204,000)
Prime News-321,000 viewers (161,000) (191,000)

7PM – P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 2,165,000 viewers (462,000) (876,000)
Lou Dobbs–1,336,000 viewers (398,000) (657,000)
Hardball w/Chris Matthews—1,301,000 viewers (489,000) (714,000)
**Is Your Money Safe (7PM-9PM)—347,000 viewers (124,000) (183,000)
Glenn Beck – 654,000 viewers (251,000) (382,000)

8PM – P2+ (25-54) (35-64)
The O’Reilly Factor—3,742,000 viewers (847,000) (1,530,000)
Election Center—1,090,000 viewers (364,000) (593,000)
Countdown w/Keith Olbermann– 2,099,000 viewers (729,000) (1,122,000)
Nancy Grace –1,266,000 viewers (478,000) (653,000)

9 PM – P2+ (25-54) (35-64)
Hannity & Colmes—3,642,000 viewers (958,000) (1,532,000)
Larry King Live–2,889,000 viewers (887,000) (1,280,000)
Rachel Maddow Show–1,908,000 viewers (743,000) (1,084,000)
On the Money–202,000 viewers (95,000) (102,000)
Glenn Beck- 514,000 viewers (141,000) (284,000)

10 PM P2+ (25-54) (35-64)
On the Record w/Greta —2,553,000 viewers (778,000) (1,191,000)
Anderson Cooper 360 –2,064,000 viewers (758,000) (907,000)
Countdown w/Keith Olbermann–1,359,000 viewers (543,000) (686,000)
Big Idea w/Donny Deutsch—239,000 viewers (135,000) (143,000)
Nancy Grace –687,000 viewers (341,000) (464,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor–1,552,000 viewers (609,000) (790,000)
Anderson Cooper 360—1,054,000 viewers (506,000) (559,000)
Rachel Maddow Show—955,000 viewers (472,000) (462,000)
Mad Money- 244,000 viewers (150,000) (202,000)
Showbiz Tonight– 491,000 viewers (243,000) (298,000)

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of March, 2008)

CNN/HLN: 96.93 million HHs
CNBC: 95.13 million HHs
FNC: 94.55 million HHs
MSNBC: 91.59 million HHs

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.

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6 Responses to “Cable News Ratings for Thursday, October 16”

  1. Pink Bear says:

    SHOULD Barack Obama win the presidency and Democrats take full control of Congress, next year we’ll see a real legislative attempt to bring back the Fairness Doctrine – and to diminish conservatives’ influence on broadcast radio, the one medium they dominate.

    I’m hoping he brings the hammer down hard on Fox too.

  2. Jim says:

    It’s great to read that Pink Bear is such a “broad-minded” liberal and not so narrow as those conservatives. Nice to read tht Pink Bear doesn’t want a free exchange of ideas with a free media and press and then allow the reader/listener decide. Comforting to know that such a democrat as Pink Bear wants to stiffle freedom…. oh, that sounds like what the “liberal and tolerant” regimes of so many rogue nations want. – Sorry, Pink Bear for a moment there you sounded like the red (not pink) despots of the old bear of the Soviet Union tried.

  3. Chris Merrill says:

    Pink Bear… *Sigh* You really need to do at least a few minutes of research before posting stuff like that. The FCC has NO CONTROL over cable. They can only regulate communications that take place over the public airwaves (Broadcast TV and terrestrial radio)
    Plus, that would make the FCC, I believe, a very political body. As it is, its a 5 member committee. Only 3 can be from the same political party, but if they can suddenly make calls on fairness, I shudder to think what the result will be.
    The market place of ideas has failed, I grant you that. But it failed because those who keep it running are fewer and fewer. We need a strong news organization or personality to force the others to climb back from this abyss. You can’t force the marketplace to be fair, especially with the internet and sat. radio.

  4. Bill Gorman says:

    Chris, Jim, others, I assume Pink Bear is a forum troll, best thing to do is not feed him.

  5. Pink Bear says:

    I suspect Bill Gorman doesn’t like any other opinions.

  6. pyxi says:

    Pink Bear: Too bad for you that Fox consistently ranks at the top all day long. Kinda puts a kink in your pox-on-their-house plan. Since the early days of illegals marching on our towns demanding rights they don not have, Americans have found their voice and will beat down any move to limit our free speech. A few hours of phone calls flooding the Congressional switchboard will do the job.
    Don’t get too cocky, honey!


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