via press release:
Playback Adds More than 3 Million Viewers to “CSI”
CBS Has Four of the Top 10 Programs Posting the Most Lift – More Than Any Other Network
CBS, America’s most-watched network in prime time, is also the Number One network in DVR playback, according to Nielsen prime DVR lift data through week nine of the 2008-2009 season.
2008/2009 STD Prime DVR Lift Thru Week #9 (9/22/08 – 11/23/08)
All Statements LIVE+7 Lift From LIVE
PRIME NETWORK AVERAGES – DVR LIFT (+Number of Additional Viewers):
CBS (+1.32 Million Viewers)
NBC (+903,000 Viewers)
ABC (+1.07 Million Viewers)
FOX (+769,000 Viewers)
CW (+460,000 Viewers)
CBS has four of the Top 10 programs that with the most DVR playback, more than any other network; nine of the Top 20 and 13 of the Top 30
