Comments on: If Jay Leno Show Does OK, Expect Competitors to Follow http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183 Nielsen TV Show Ratings, Data and More Sun, 08 Nov 2009 08:20:27 -0800 http://wordpress.org/?v=2.8.5 hourly 1 By: Ray http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42280 Ray Wed, 07 Jan 2009 10:37:10 +0000 http://tvbythenumbers.com/?p=10183#comment-42280 You also have to remember that it's the C3 commercial-pod ratings that count, not the programme ratings, when it comes to converting them into ad money. I strongly suspect that a chat show like Leno's will be less effective in retaining its audience during a commercial pod than a drama series would. You also have to remember that it’s the C3 commercial-pod ratings that count, not the programme ratings, when it comes to converting them into ad money. I strongly suspect that a chat show like Leno’s will be less effective in retaining its audience during a commercial pod than a drama series would.

]]> By: clutz http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42258 clutz Wed, 07 Jan 2009 04:08:09 +0000 http://tvbythenumbers.com/?p=10183#comment-42258 Tom, you raise valid points. CBS is the only network that's got several bona fide scripted "hits" at 10 p.m. at this point. FOX never had the timeslot; plenty of news programming already airs there on ABC; CBS and NBC have gone the news route sometimes too. Is there a lot of handwringing here over something that's ... well, already on the decline everywhere but CBS? Has NBC admitted failure, or are they the ahead of their time here? Is the Leno experiment a means of giving up, or is it merely a way of confronting the inevitable? Is CBS the strongest network, therefore they have 10p.m. hits? Or are they the last remaining dinosaur, who got lucky with a CSI franchise that can sustain them a while longer? Is CBS clinging to the "if it ain't broke don't fix it" mantra, as their current system ain't broke? Or do they simply know what works better than other nets? Time will tell I guess. Tom, you raise valid points. CBS is the only network that’s got several bona fide scripted “hits” at 10 p.m. at this point. FOX never had the timeslot; plenty of news programming already airs there on ABC; CBS and NBC have gone the news route sometimes too.

Is there a lot of handwringing here over something that’s … well, already on the decline everywhere but CBS?

Has NBC admitted failure, or are they the ahead of their time here? Is the Leno experiment a means of giving up, or is it merely a way of confronting the inevitable?

Is CBS the strongest network, therefore they have 10p.m. hits? Or are they the last remaining dinosaur, who got lucky with a CSI franchise that can sustain them a while longer? Is CBS clinging to the “if it ain’t broke don’t fix it” mantra, as their current system ain’t broke? Or do they simply know what works better than other nets? Time will tell I guess.

]]> By: Tom http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42157 Tom Tue, 06 Jan 2009 15:18:30 +0000 http://tvbythenumbers.com/?p=10183#comment-42157 I could see ABC pulling a similar move in 2011 (or even 2010) - with the demise of Boston Legal, they have zero scripted shows with any history at 10pm. The problem being that they lack anything pre-existing to place there. CBS, on the other hand, will stay pat for at least 4-5 years; when all you need to do is cut a check for another season of Eleventh Hour, why change things? Besides, it's not like this is the death of TV - the networks will simply move their 10pm programming to their cable nets. Yes, the advertising rates are worse, but they also get subscription fees from the cable providers as well. (CBS' lack of a cross-demographic basic cable network to develop new dramas on will also factor in to their staying status quo the longest.) Besides, this handwringing ignores that there have been serious stretches where there already were few scripted shows on a network at 10pm - recall the aftermath of the previous strike, where ABC aired 20/20 / Primetime news shows on quite a few days. I could see ABC pulling a similar move in 2011 (or even 2010) – with the demise of Boston Legal, they have zero scripted shows with any history at 10pm. The problem being that they lack anything pre-existing to place there.

CBS, on the other hand, will stay pat for at least 4-5 years; when all you need to do is cut a check for another season of Eleventh Hour, why change things?

Besides, it’s not like this is the death of TV – the networks will simply move their 10pm programming to their cable nets. Yes, the advertising rates are worse, but they also get subscription fees from the cable providers as well.
(CBS’ lack of a cross-demographic basic cable network to develop new dramas on will also factor in to their staying status quo the longest.)

Besides, this handwringing ignores that there have been serious stretches where there already were few scripted shows on a network at 10pm – recall the aftermath of the previous strike, where ABC aired 20/20 / Primetime news shows on quite a few days.

]]> By: Lynne http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42154 Lynne Tue, 06 Jan 2009 15:06:01 +0000 http://tvbythenumbers.com/?p=10183#comment-42154 If Jay's show is successful and the other networks follow suit. I guess I will be a cable show lover for life watching intelligent well written dramas such as Damages. Bye, bye broadcast tv! If Jay’s show is successful and the other networks follow suit. I guess I will be a cable show lover for life watching intelligent well written dramas such as Damages. Bye, bye broadcast tv!

]]> By: clutz http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42152 clutz Tue, 06 Jan 2009 15:00:49 +0000 http://tvbythenumbers.com/?p=10183#comment-42152 @Adam, "When I think of crap I think of Dancing with the Stars and once you’ve seen one crime drama on CBS, haven’t you really seen them all? It amazes me that some people can watch nearly 70 episodes of CSI a year" - I could not agree more. But apparently, we are in the minority via Nielsen ratings methodology ;) . This Leno case is the most interesting study yet in the "ratings versus profits" paradigm. I am curious to see the results as they unfold. I don't think I would really notice if all networks discarded 10pm scripted programming. FOX, the only network I watch "live" (not DVR) these days, never had that hour to begin with. Cable's original programming could really build the 10pm time slot with more "on the edge" fare (less worries of censorship due to late hour and cable vs. over-the-air FCC regulations, yadda yadda yadda). With CBS's giant array of 10pm success stories (mostly named CSI: Your City Here), are they the network that has the "most to lose" if everyone goes non-scripted/daily talk-show style at 10 p.m. ? Or, if this Leno route is a dismal failure, does that cement CBS as the ratings (therefore "successful") behemoth for years to come? Curious indeed. @Adam, “When I think of crap I think of Dancing with the Stars and once you’ve seen one crime drama on CBS, haven’t you really seen them all? It amazes me that some people can watch nearly 70 episodes of CSI a year” – I could not agree more. But apparently, we are in the minority via Nielsen ratings methodology ;) .

This Leno case is the most interesting study yet in the “ratings versus profits” paradigm. I am curious to see the results as they unfold. I don’t think I would really notice if all networks discarded 10pm scripted programming. FOX, the only network I watch “live” (not DVR) these days, never had that hour to begin with. Cable’s original programming could really build the 10pm time slot with more “on the edge” fare (less worries of censorship due to late hour and cable vs. over-the-air FCC regulations, yadda yadda yadda).

With CBS’s giant array of 10pm success stories (mostly named CSI: Your City Here), are they the network that has the “most to lose” if everyone goes non-scripted/daily talk-show style at 10 p.m. ? Or, if this Leno route is a dismal failure, does that cement CBS as the ratings (therefore “successful”) behemoth for years to come? Curious indeed.

]]> By: Greg Chenoweth http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42131 Greg Chenoweth Tue, 06 Jan 2009 05:48:59 +0000 http://tvbythenumbers.com/?p=10183#comment-42131 I think it is just another dumb move that the executives at NBC are making. They are in fourth place for a reason and have not had a good track record at coming up with stellar programming for their network. Their top rated program is NFL Sunday Night Football followed by Law & Order: SVU. Why are they messing with their only bona fide hit? It doesn't make sense. I think they are embarrassed about the Tonight Show fiasco and this is their way of fixing it. It won't work. I think it is just another dumb move that the executives at NBC are making. They are in fourth place for a reason and have not had a good track record at coming up with stellar programming for their network. Their top rated program is NFL Sunday Night Football followed by Law & Order: SVU. Why are they messing with their only bona fide hit? It doesn’t make sense. I think they are embarrassed about the Tonight Show fiasco and this is their way of fixing it. It won’t work.

]]> By: Robert Seidman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42110 Robert Seidman Tue, 06 Jan 2009 01:50:50 +0000 http://tvbythenumbers.com/?p=10183#comment-42110 Holly, I'm not sure the broadcast networks have to change and adapt to audience fragmentation until/unless the advertisers demand it and that seemingly won't happen until the broadcast nets (minus the CW) are on par scale-wise with the cable networks. That seems a long way off, too -- even based on the current environment (what cable network could achieve what CBS has done with The Mentalist? Answer: none.). When NBC announced its Leno plans my very first reaction was "that's sad." I reacted that way because I viewed it exactly as NBC giving up, and even sadder because from a financial perspective, it may have been the best move. Holly, I’m not sure the broadcast networks have to change and adapt to audience fragmentation until/unless the advertisers demand it and that seemingly won’t happen until the broadcast nets (minus the CW) are on par scale-wise with the cable networks. That seems a long way off, too — even based on the current environment (what cable network could achieve what CBS has done with The Mentalist? Answer: none.).

When NBC announced its Leno plans my very first reaction was “that’s sad.” I reacted that way because I viewed it exactly as NBC giving up, and even sadder because from a financial perspective, it may have been the best move.

]]> By: Holly http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42109 Holly Tue, 06 Jan 2009 01:42:07 +0000 http://tvbythenumbers.com/?p=10183#comment-42109 I do agree that the broadcast networks have to change and adapt to the audience fragmentation, but I don't think the answer is to give up or program less. I do agree that the broadcast networks have to change and adapt to the audience fragmentation, but I don’t think the answer is to give up or program less.

]]> By: Robert Seidman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42107 Robert Seidman Tue, 06 Jan 2009 01:24:26 +0000 http://tvbythenumbers.com/?p=10183#comment-42107 It's not inertia at all, Bill. It's a model where premiums are paid for scale and huge premiums if the Mediaweek story is accurate. This comment will get long so the take away is this: the 50% who are watching cable don't matter as much because they're fragmented over dozens of channels. The 50% who are watching broadcast matter more because they're not nearly as fragmented. That 50% of primetime viewing is on cable is meaningless because it's mostly allocated among many channels/shows that have few viewers. There are exceptions for Monday Night Football, sporting events and specials, but only ONE scripted drama regularly draws over 6 million viewers on cable. It seems like there are a lot of shows in the 3 million-5 million range, but in primetime, especially minus the Disney and other programming targeted at kids, there are really only a few handfuls of shows that are regularly in the 3mm-5mm average audience range. During November sweeps the most watched prime-time scripted show on all of cable (outside Hannah Montana and Wizards of Waverly Place) was repeats of NCIS which didn't eclipse 5 million viewers (but often eclipsed 4 million). That as many people are watching cable as broadcast is not particularly relevant when 10% of those are watching NCIS reruns, 10% watching Disney with the other 80% mostly scattered among shows that have less than 2 million viewers. If advertisers pay a premium for scale and if the networks are the place to get that scale, the networks will continue to behave as if they matter more...because they do. It’s not inertia at all, Bill. It’s a model where premiums are paid for scale and huge premiums if the Mediaweek story is accurate. This comment will get long so the take away is this: the 50% who are watching cable don’t matter as much because they’re fragmented over dozens of channels. The 50% who are watching broadcast matter more because they’re not nearly as fragmented.

That 50% of primetime viewing is on cable is meaningless because it’s mostly allocated among many channels/shows that have few viewers. There are exceptions for Monday Night Football, sporting events and specials, but only ONE scripted drama regularly draws over 6 million viewers on cable. It seems like there are a lot of shows in the 3 million-5 million range, but in primetime, especially minus the Disney and other programming targeted at kids, there are really only a few handfuls of shows that are regularly in the 3mm-5mm average audience range.

During November sweeps the most watched prime-time scripted show on all of cable (outside Hannah Montana and Wizards of Waverly Place) was repeats of NCIS which didn’t eclipse 5 million viewers (but often eclipsed 4 million). That as many people are watching cable as broadcast is not particularly relevant when 10% of those are watching NCIS reruns, 10% watching Disney with the other 80% mostly scattered among shows that have less than 2 million viewers.

If advertisers pay a premium for scale and if the networks are the place to get that scale, the networks will continue to behave as if they matter more…because they do.

]]> By: Bill Gorman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42105 Bill Gorman Tue, 06 Jan 2009 00:49:36 +0000 http://tvbythenumbers.com/?p=10183#comment-42105 Holly, I do agree on Zucker's "next big ideas". Never forgetting that the only real success he can point to, and it is a real success, is the Today Show. However, it is sort of a prisoner's dilemma for the broadcast networks. All 3 might maximize profits if they all went cheap at 10pm, or one might maximize profits if the other 2 went cheap. Problem is that it's hard to know in advance. The broadcast nets do continue to behave as if they're still the only ones in the TV game (dismissing that 50%+ of the prime time audience now watches cable). Inertia at work! Holly, I do agree on Zucker’s “next big ideas”. Never forgetting that the only real success he can point to, and it is a real success, is the Today Show.

However, it is sort of a prisoner’s dilemma for the broadcast networks. All 3 might maximize profits if they all went cheap at 10pm, or one might maximize profits if the other 2 went cheap. Problem is that it’s hard to know in advance.

The broadcast nets do continue to behave as if they’re still the only ones in the TV game (dismissing that 50%+ of the prime time audience now watches cable). Inertia at work!

]]> By: Holly http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42102 Holly Tue, 06 Jan 2009 00:11:24 +0000 http://tvbythenumbers.com/?p=10183#comment-42102 I'm not sure I buy the idea that the other nets will follow suit on this. Yes, Zucker wants to pretend this is the new paradigm for network TV, but let's be honest, we've heard that line from him before. Remember the new paradigm of 8:00 reality hour (fall 2007), or the promised year-round development and scheduling (upfronts 2008), or even the whole bit for this last fall where each time slot would always have the same type of show (e.g. Wednesdays at 9 would always be a crime show, Mondays at 10 would be action, etc.)? Zucker always announces his moves as heralding the new network business model, and when they fail, he comes up with a new "next-big-thing". If it's just a matter of accepting lower ratings for cheap shows, CBS would be better off airing crime repeats every night at 10 than paying for a new talk show. The ratings would be about the same and reruns cost a lot less. I’m not sure I buy the idea that the other nets will follow suit on this. Yes, Zucker wants to pretend this is the new paradigm for network TV, but let’s be honest, we’ve heard that line from him before. Remember the new paradigm of 8:00 reality hour (fall 2007), or the promised year-round development and scheduling (upfronts 2008), or even the whole bit for this last fall where each time slot would always have the same type of show (e.g. Wednesdays at 9 would always be a crime show, Mondays at 10 would be action, etc.)? Zucker always announces his moves as heralding the new network business model, and when they fail, he comes up with a new “next-big-thing”.

If it’s just a matter of accepting lower ratings for cheap shows, CBS would be better off airing crime repeats every night at 10 than paying for a new talk show. The ratings would be about the same and reruns cost a lot less.

]]> By: Bill Gorman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42100 Bill Gorman Tue, 06 Jan 2009 00:00:18 +0000 http://tvbythenumbers.com/?p=10183#comment-42100 Of course you're right. I should have written "but even the NBC PR department would have trouble sleeping at night spinning less than that as anything but bad." ;) Of course you’re right. I should have written “but even the NBC PR department would have trouble sleeping at night spinning less than that as anything but bad.” ;)

]]> By: Robert Seidman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42098 Robert Seidman Mon, 05 Jan 2009 23:45:32 +0000 http://tvbythenumbers.com/?p=10183#comment-42098 Bill, you're kidding, right? "OVER TWO MILLION 18-49 YEAR OLDS WATCH JAY LENO NIGHTLY!!!!" That's how the headline reads at a 1.8 rating. They would merely change the text and add one exclamation point for every tenth of a point below 2.2. ;-) Bill, you’re kidding, right?

“OVER TWO MILLION 18-49 YEAR OLDS WATCH JAY LENO NIGHTLY!!!!”

That’s how the headline reads at a 1.8 rating. They would merely change the text and add one exclamation point for every tenth of a point below 2.2. ;-)

]]> By: Bill Gorman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42096 Bill Gorman Mon, 05 Jan 2009 23:37:58 +0000 http://tvbythenumbers.com/?p=10183#comment-42096 dahlian, good point, that's another second order effect, the devaluation of The Tonight Show's franchise. My guess is that Tonight Show ratings suffer, but how do you separate the Leno at 10 effect from the "Conan takes over" effect? And I'm not sure I'd call over a 2.2 demo rating a success, but even the NBC PR department would have trouble spinning less than that as anything but bad. dahlian, good point, that’s another second order effect, the devaluation of The Tonight Show’s franchise. My guess is that Tonight Show ratings suffer, but how do you separate the Leno at 10 effect from the “Conan takes over” effect?

And I’m not sure I’d call over a 2.2 demo rating a success, but even the NBC PR department would have trouble spinning less than that as anything but bad.

]]> By: dahlian http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42093 dahlian Mon, 05 Jan 2009 23:03:02 +0000 http://tvbythenumbers.com/?p=10183#comment-42093 You estimate that any ratings for Leno above 2.2 would be considered a success, but I wonder if they'll also be concerned that Conan's ratings don't drop below a certain threshold as well, since I assume Leno's new show will cannibalize a large portion of NBC's late night audience (really, how many people watch more than one late night talk show?). You estimate that any ratings for Leno above 2.2 would be considered a success, but I wonder if they’ll also be concerned that Conan’s ratings don’t drop below a certain threshold as well, since I assume Leno’s new show will cannibalize a large portion of NBC’s late night audience (really, how many people watch more than one late night talk show?).

]]> By: jay http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42088 jay Mon, 05 Jan 2009 22:31:18 +0000 http://tvbythenumbers.com/?p=10183#comment-42088 I had a bad day and the numbers made my eyes glaze over after post ten or so, and my printer is out of ink, so I can't print this off and read it. But this is a fascinating discussion, in my opinion. I watch four hours of TV a week sometimes, other times ten times that. Networks, zero unless I'm being sociable with someone with even a glimmer of taste. But repeat Minnow's favorite wasteland remark all we want to, numbers like these make the " Beast " see-through. We can lament what's on, but nobody who does a little research can say they don't know WHY its on. Wild Turkey awaits. Reform our health care system! My innocuous antiinflammatory is even being held for ransom. ( Yes, that was political. And so is not running over puppies.) I had a bad day and the numbers made my eyes glaze over after post ten or so, and my printer is out of ink, so I can’t print this off and read it. But this is a fascinating discussion, in my opinion. I watch four hours of TV a week sometimes, other times ten times that. Networks, zero unless I’m being sociable with someone with even a glimmer of taste. But repeat Minnow’s favorite wasteland remark all we want to, numbers like these make the ” Beast ” see-through. We can lament what’s on, but nobody who does a little research can say they don’t know WHY its on. Wild Turkey awaits. Reform our health care system! My innocuous antiinflammatory is even being held for ransom. ( Yes, that was political. And so is not running over puppies.)

]]> By: Ricardo http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42081 Ricardo Mon, 05 Jan 2009 22:18:27 +0000 http://tvbythenumbers.com/?p=10183#comment-42081 I hope it fails. I hope it fails.

]]> By: Bill Gorman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42072 Bill Gorman Mon, 05 Jan 2009 21:42:34 +0000 http://tvbythenumbers.com/?p=10183#comment-42072 Rufus, no question that we've oversimplified. Partially because we don't have all the data, partially because even with all the data, it would be *really* complicated. You're right that those lower rated 10pm hours will directly hit the revenue potential of the local news shows that follow them, and some of those local stations are directly owned by NBC. It's also less promotional opportunities for the rest of their line up. There are a lot of second and third order effects from this move that can only be guessed at now. Rufus, no question that we’ve oversimplified. Partially because we don’t have all the data, partially because even with all the data, it would be *really* complicated.

You’re right that those lower rated 10pm hours will directly hit the revenue potential of the local news shows that follow them, and some of those local stations are directly owned by NBC. It’s also less promotional opportunities for the rest of their line up. There are a lot of second and third order effects from this move that can only be guessed at now.

]]> By: Rufus http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42067 Rufus Mon, 05 Jan 2009 20:54:03 +0000 http://tvbythenumbers.com/?p=10183#comment-42067 How do you factor in the cost of lost revenue when less people are watching one of your hours and therefore less people watching the advertising for your other shows, which therefore leads to lower rates in those shows also? Doesn't seem like a great business model, to just show cheap crap that gets no ratings because it is cheap. Otherwise, every network would turn into PAX, right? How do you factor in the cost of lost revenue when less people are watching one of your hours and therefore less people watching the advertising for your other shows, which therefore leads to lower rates in those shows also?

Doesn’t seem like a great business model, to just show cheap crap that gets no ratings because it is cheap. Otherwise, every network would turn into PAX, right?

]]> By: Adam http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42066 Adam Mon, 05 Jan 2009 20:49:35 +0000 http://tvbythenumbers.com/?p=10183#comment-42066 I agree there is a lot of junk on NBC, but they do have some quality shows in The Office, 30 Rock, and Chuck. When I think of crap I think of Dancing with the Stars and once you've seen one crime drama on CBS, haven't you really seen them all? It amazes me that some people can watch nearly 70 episodes of CSI a year I agree there is a lot of junk on NBC, but they do have some quality shows in The Office, 30 Rock, and Chuck.

When I think of crap I think of Dancing with the Stars and once you’ve seen one crime drama on CBS, haven’t you really seen them all? It amazes me that some people can watch nearly 70 episodes of CSI a year

]]> By: Name Required http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42058 Name Required Mon, 05 Jan 2009 19:49:10 +0000 http://tvbythenumbers.com/?p=10183#comment-42058 What is needed here is what I once saw in an old SCTV skit from the 1980s. NETWORK WARS - Hit squad from NBC bursts onto the CSI sets and spray the place with bullets. Its the only real chance NBC has. Seriously. NBC - Nothing But Crap. CBS retaliates by contracting a hit on the set of HEROES using casts of CW's Gossip Girl and 13 is Fear as suicide bombers. What is needed here is what I once saw in an old SCTV skit from the 1980s. NETWORK WARS – Hit squad from NBC bursts onto the CSI sets and spray the place with bullets. Its the only real chance NBC has. Seriously. NBC – Nothing But Crap. CBS retaliates by contracting a hit on the set of HEROES using casts of CW’s Gossip Girl and 13 is Fear as suicide bombers.

]]> By: josh http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42057 josh Mon, 05 Jan 2009 19:48:53 +0000 http://tvbythenumbers.com/?p=10183#comment-42057 Just for fun i womdered what ABC/CBS would do if they decided to have talk shows at 10pm CBS: MONDAY 8pm: BBT, HIMYM, 9pm: TAAHM, WW TUESDAY 8PM: NCIS 9PM: CSI:MIAMI WEDNESDAY 8PM: THE MENTALIST 9PM: CRIMINAL MINDS THURSDAY 8PM: SURVIVOR 9PM: CSI FRIDAY 8PM: GHOST WHISPERER 9PM: WITHOUT A TRACE SUNDAY 8PM: COLD CASE 9PM: CSI:NY all the shows stay the same really, only a few got rid of, maybe 3 CSI's is to much at 9pm though! ABC: MONDAY 8PM: DANCING... 9:30PM: SAMANTHA WHO? TUESDAY 8PM: COMEDIES 9PM: DANCING... WEDNESDAY 8PM: UGLY BETTY 9PM: LOST THURSDAY: 8PM: GREYS 9PM: PRIVATE PRACTICE FRIDAY 8PM: EXTREME MAKEOVER 9PM: WIFE SWAP/SUPERNANNY SAUNDAY: 8PM: BROTHERS & SISTERS 9PM: DESPERATE HOUSEWIVES looks fine to me :p Just for fun i womdered what ABC/CBS would do if they decided to have talk shows at 10pm

CBS:

MONDAY

8pm: BBT, HIMYM,
9pm: TAAHM, WW

TUESDAY

8PM: NCIS
9PM: CSI:MIAMI

WEDNESDAY

8PM: THE MENTALIST
9PM: CRIMINAL MINDS

THURSDAY

8PM: SURVIVOR
9PM: CSI

FRIDAY

8PM: GHOST WHISPERER
9PM: WITHOUT A TRACE

SUNDAY

8PM: COLD CASE
9PM: CSI:NY

all the shows stay the same really, only a few got rid of, maybe 3 CSI’s is to much at 9pm though!

ABC:

MONDAY

8PM: DANCING…
9:30PM: SAMANTHA WHO?

TUESDAY
8PM: COMEDIES
9PM: DANCING…

WEDNESDAY

8PM: UGLY BETTY
9PM: LOST

THURSDAY:

8PM: GREYS
9PM: PRIVATE PRACTICE

FRIDAY

8PM: EXTREME MAKEOVER
9PM: WIFE SWAP/SUPERNANNY

SAUNDAY:

8PM: BROTHERS & SISTERS
9PM: DESPERATE HOUSEWIVES

looks fine to me :p

]]> By: Julia http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42055 Julia Mon, 05 Jan 2009 19:44:08 +0000 http://tvbythenumbers.com/?p=10183#comment-42055 Yes, I was going to make an exception for shows like House which FOX uses to fill any dead space. But this is why it gets tricky to try to factor it in. Yes, I was going to make an exception for shows like House which FOX uses to fill any dead space. But this is why it gets tricky to try to factor it in.

]]> By: Robert Seidman http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42054 Robert Seidman Mon, 05 Jan 2009 19:38:07 +0000 http://tvbythenumbers.com/?p=10183#comment-42054 Julia, on average you may well be right, at least in the original timeslot. NBC gets a lot of mileage out of the L&O franchise repeats and so does CBS with its procedurals. But these days that is impacted largely by Saturday airings. But I'm betting House episodes wind up getting aired at least one time beyond the original broadcast even -- across the board there are a *lot* of shows that air more than a dozen episodes a second time, it sure doesn't seem like many make it to a 3rd airing. It would be interesting to see the analysis of rebroadcast. It's complicated further because some shows (like Heroes) don't typically repeat at all on NBC -- but NBC does air them on SciFi and G4. I'm not sure where that counts in the rebroadcast counting. though Heroes is an NBCU show, so I'm not sure how it works there. I am sure though say, with Two and a Half Men (which is not a CBS produced show) that *every* episode airs at least twice. Similarly House airs on Fox but is produced by NBCU -- I'm sure Fox runs every episode at least twice and may get close to 3 times. Julia, on average you may well be right, at least in the original timeslot. NBC gets a lot of mileage out of the L&O franchise repeats and so does CBS with its procedurals. But these days that is impacted largely by Saturday airings. But I’m betting House episodes wind up getting aired at least one time beyond the original broadcast even — across the board there are a *lot* of shows that air more than a dozen episodes a second time, it sure doesn’t seem like many make it to a 3rd airing. It would be interesting to see the analysis of rebroadcast. It’s complicated further because some shows (like Heroes) don’t typically repeat at all on NBC — but NBC does air them on SciFi and G4.

I’m not sure where that counts in the rebroadcast counting. though Heroes is an NBCU show, so I’m not sure how it works there. I am sure though say, with Two and a Half Men (which is not a CBS produced show) that *every* episode airs at least twice. Similarly House airs on Fox but is produced by NBCU — I’m sure Fox runs every episode at least twice and may get close to 3 times.

]]> By: Julia http://tvbythenumbers.com/2009/01/05/if-jay-leno-show-does-ok-expect-competitors-to-follow/10183#comment-42052 Julia Mon, 05 Jan 2009 19:27:58 +0000 http://tvbythenumbers.com/?p=10183#comment-42052 The problem with trying to factor in rebroadcasts is that while the network may have the right to three airings, they rarely, if ever, use that right. Even if the networks decided to air one show every week of the year, during summer and holidays as well, they would still only be able to air about 8 episodes all three times. But that's not how it works anyway. They air them for about 35 weeks a year, and usually a few of those weeks are used for specials, or they get a late start or early finish. So we've got about a dozen episodes, maybe, that air twice, and then none of them are ever seen in primetime again. The problem with trying to factor in rebroadcasts is that while the network may have the right to three airings, they rarely, if ever, use that right. Even if the networks decided to air one show every week of the year, during summer and holidays as well, they would still only be able to air about 8 episodes all three times. But that’s not how it works anyway. They air them for about 35 weeks a year, and usually a few of those weeks are used for specials, or they get a late start or early finish. So we’ve got about a dozen episodes, maybe, that air twice, and then none of them are ever seen in primetime again.

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