Categorized | '

Friday Ratings: Flashpoint bright for CBS? Lipstick Jungle’s quiet farewell…

Posted on 10 January 2009 by Robert Seidman

Scoreboard CBS ABC NBC FOX CW
Total Viewers (million) 10.26 6.09 5.54 4.22 1.14
Rating/Share: Adults 18-49 2.3/7 1.9/6 1.6/5 1.6/5 0.5/2

CBS won the night easily.

As is typical, Ghost Whisperer led all Friday viewing, but the season premiere of Flashpoint at 9pm averaged 10.06 million and a 2.2/6 (rating/share) among 18-49 year olds. While Flashpoint didn’t experience the drop off at 9pm some CBS shows have experienced at 9pm, it did have the worst performance in the 18-49 demographic of any CBS show last night, but still easily won the hour in both total viewers and the 18-49 demographic.

In other series premiere news, Howie Do It surprised me and debuted to some fairly respectable numbers, with 7.68 million and a 2.1/7 among 18-49 year olds. The final episode of Lipstick Jungle averaged 4.08 million and a 1.4/4.

Full details:

Time Net Show Viewers (Millons) 18-49 Rating/Share
8:00 CBS Ghost Whisperer 10.63 2.5/8
NBC Howie Do It 7.68 2.1/7
ABC Wife Swap 4.77 1.6/5
FOX Movie: Bruce Almighty (R) 4.22 1.6/5
CW Everybody Hates Chris 1.41 0.5/2
8:30 CW The Game 1.39 0.6/2
9:00 CBS Flashpoint 10.06 2.2/6
ABC Supernanny 5.60 1.9/5
NBC Lipstick Jungle 4.08 1.4/4
CW 13: Fear is Real (R) 0.88 0.4/1
10:00 CBS Numb3rs 10.08 2.4/7
ABC 20/20 7.89 2.2/6
NBC Dateline 4.86 1.3/4

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

Share:
  • Twitter
  • Facebook
  • MySpace
  • del.icio.us
  • Digg
  • Reddit
  • StumbleUpon
  • Yahoo! Buzz
  • email

33 Responses to “Friday Ratings: Flashpoint bright for CBS? Lipstick Jungle’s quiet farewell…”

  1. Shane says:

    This looks excellent. I’m glad CBS won’t send their Friday nights into wasteland like so many other networks have for more procedural repeats!

  2. BlueLick says:

    This was the first all-new Friday Night since November I believe and its good to see everything go back up. FOX will have DFTL and 5th Grader next week as their new season starts tonight with the NFL Divisional Playoff Game followed by 24 on back to back nights, Idol, and Bones.

    CBS finally fixed that 9pm timeslot to no one surprise my hometown drama Flashpoint fits in with GW and NUMB3RS like a glove. FP will continue to increase in viewers and demo throughout the season. CBS may benefit from switching timeslots with NUMB3RS and Flashpoint as I think NUMB3RS could give FP a bigger demo number out of it. Flashpoint being a cheap Canadian drama will be just as cheap as a reality show so demos won’t really matter and for FP to be getting a 2.2 and a 2.7 in the 25-54 that’s going to do justice for CBS. That’s why CBS is the smartest network on TV as well as AMERICA’s MOST WATCHED NETWORK!

    NBC’s Howie Do It premiered very well for NBC and the show is decent like Game Show in My Head. With the combination of Deal or No Deal and Howie Do It, I can now say HOWIE = RATINGS! A 2.1 in the demo on a Friday is pretty good and the show should be able stabilize week to week. Friday Night Lights will be in good position to improve over Lipstick Jungle big time.

    ADIOS! LJ! Hopefully Brooke Shields gets casted for a watchable show.

    The CW still exists?

    ABC, is getting solid ratings for the cheap combination of WS and SN, but they could be doing better compared to how WMC was doing last year at this time. Hopefully ABC fixes their comedy situation and in the future bring back TGIF.

    The CW should definitely shop The Game over to Smackdown’s! MyNetworkTV, which will explode later this month in its ratings as they closer to Wrestlemania. The Game could definitely help out MNTV scripted comedy genre and get them some decent ratings and build that up.

  3. Hudson says:

    Watched Flashpoint last night and was really happy with the episode. I’m glad it got some nice ratings! Hopefully it’ll stay that way.

  4. Diva says:

    Loved flashpoint last night. Hope to see more of it.

  5. johnthemon says:

    wow, surprised at Howie Do It. I expected a flop (although I actually hoped it would at least be mediocre, for NBC’s sake). I don’t really want to make any predictions about how it holds up, buy I’d say NBC is probably pretty happy.

    Lipstick Jungle is gone for good. A moment of silence for the cancelled..oh forget it who cares?

  6. izikavazo says:

    One nice thing about NBC, they play out all their episodes of canceled shows. Unlike ABC who appears to have no plan to show us the last few episodes of Pushing Daisies.

  7. johnthemon says:

    Just watched Howie Do It on Hulu, and I thought it was pretty funny…but the last prank just went too far.

  8. moonlightfan says:

    Is this one for the record books? Fox bringing back Til Death, the ratings are so bad, can they do that? http://www.futoncritic.com/news.aspx?id=7912

    Guess the renewal/cancel index really is golden.

    Didn’t watch FP, but liked HDI, really happy for him. I feel sorry for all those CW comedies though. They are really good, just a victim of poor hindsight on the programmers part.

  9. Holly says:

    Flashpoint didn’t set the night on fire, but I think CBS will be pleased with the numbers.

    I’m rather shocked at how well Howie Do It did, but then again, I’m generally surprised when reality shows do well (I really don’t get the appeal).

  10. JoJo says:

    To izikavazo : I think the reason NBC has played out most of their series this season is because they have nothing to lose. However, it’s something they’ve only done this year (at least in recent years) because I remember 2006 being the year that NBC cancelled several series after only a few episodes: Kidnapped, Book of Daniel, Heist, and Inconceivable.
    Personally, I perfer the networks to show the full season, especially since the cancelled shows can be moved to Friday and/or Saturday (which are two days that the networks have stopped supporting for the past 10 years or so).

  11. jay says:

    If you can’t say anything nice, blog. Naw. But Howie Mandel? Remember when everything ABC had was Drew Carey? If Gallagher was still alive ( is he? ) could the CW base reality shows and game shows around his ***? Almost football withdrawel. What’s good about this?

  12. cesarrr says:

    I feel sory for EV. HATES CHRIS. Its such a good show. But this is its 4th season and is an international hit. There show is so successful in brazil (pop. 280 million), and there’s a network there that airs it every chance they can.

  13. Shannon says:

    With Private Practice moved to Thursday nights after Grey’s Anatomy, NBC should move Lipstick Jungle back to Wednesday nights at 9pm. I bet they would see their ratings increase with the switch alone. With more promotion even more viewers would likely come on board. It would probably be worth it to order 6 shows and see what happens. The episodes were getting much better as season 2 went on. Anyway, I don’t see how any network would want to make committments now for the Fall considering its anybody’s bet what the economy will be like.

  14. JoJo says:

    To Jay: The CW could base a reality show around Gallagher, but it would have to be the original Gallagher and not Gallagher Too. Actually a reality show that reunites Gallagher and Gallagher Too with Carrot Top as mediator would be a great addition to bad reality TV. (Now that I said it publicly, VH1 will pounce on this idea and try to get it to air, I betcha.)

  15. clutz says:

    Flashpoint had a dismal 18-49 demo – but it still won the demo for that hour. I suspect three reasons will keep FP running longer than most CBS shows Fridays at 9pm EST:
    1) Regardless of how low the demo is, if it’s “the best of the worst,” it wins the hour anyway.
    2) Total viewers held up well – the magic “10 million” number could stay consistent throughout the night for CBS.
    3) Canadian co-sharing of production costs makes this series much less of a gamble in terms of scripted Friday night programming.
    So will FP hold numbers like this? Or will the numbers steadily drop? If they drop, how much will the co-production cost savings factor into the series’ outlook? This is a very interesting scenario to follow :)

  16. Pauline says:

    Wow! I am so glad that “Flashpoint” returned to the CBS lineup and did well, I love this show and can’t wait for further episodes! also happy tha CBS promoted this show so well!

  17. V. S. says:

    Oh, shoot! I forgot Flashpoint was coming back last night and totally missed it. Partly because I refuse to watch Ghost Whisperer anymore. I’ll have to make it a point to watch next week. It’s a good show.

  18. Ricki says:

    TV, eh? » In the news: Flashpoint ratings says:
    January 10th, 2009 at 11:07 am
    [...] Friday Ratings: Flashpoint bright for CBS? Lipstick Jungle’s quiet farewell… “The season premiere of Flashpoint at 9pm averaged 10.06 million and a 2.2/6 (rating/share) among 18-49 year olds. While Flashpoint didn’t experience the drop off at 9pm some CBS shows have experienced at 9pm, it did have the worst performance in the 18-49 demographic of any CBS show last night, but still easily won the hour in both total viewers and the 18-49 demographic.” Read more. [...]

    what does that mean?

  19. Ricki says:

    the trackback

  20. Melissa says:

    I saw the end of Howie Do It, as I was waiting for the beginning of the last episode of Lipstick Jungle. Wow…. it sucked. How many times do networks have to recreate the same crappy shows. Prank shows are not funny… unless you are going to pull off some really good pranks. Also how the hell did those people not figure out that it was Howie in the room with them. Did they seek out the dumbest people in America to pull this off? As played out as Punked got.. it wa and till is better than this show.

    And has anyone noticed that wifeswap seems to be the same people every week? Meaning they may look different but it the same problem and same argument every time. One liberal family and one conservative… they both get mad at the new mom, then all act happy and say they have changed… sooooo played out.

    I really hope another network picks up LJ. It was a good sho and so building some great story lines. And with Grey’s getting a bit outlandish with Izzy sleeping with a ghost…. I just need a good show again. I will miss LJ. So Johnthemom… I care.

  21. Vampgirl says:

    I still miss Moonlght………………….

  22. Vampgirl says:

    Ok, Ok, too much wine, I still miss Moonlight

  23. taylyn820 says:

    Lipstick Jungle is a great show and each episode keeps getting better! It just really needs to be promoted, the only promo done for it was right before the series premiere. What about running a LJ marathon; try to catch peoples attention during the day!? I couldnt get a friend of mine to watch a new show last year and they just ran a marathon and now she’s hooked. LJ is just on at a bad time!!

  24. Bill Gorman says:

    Ricki, when another website links to one of our posts and quotes the post, it appears as a “trackback” at the bottom of our comments. If you click on the headline of the trackback you’ll be taken to the item on the other site with the link.

  25. Ricardo says:

    How do you think Dollhouse will hold up against Flashpoint?

  26. if dollhouse gets above 5.5 million viewers i’ll be shocked

  27. Carol says:

    I’m going to miss Lipstick Jungle! It’s a great show, stories are good with a great casting. I wish they would reconsider. I’m personally tired of reality TV! I agree with the Wife Swap comment, it’s played out. I stopped watching a long time ago. The new dance show, Superstars of Dance. I have it on my DVR still but did anyone noticed it’s not on HD? Why would they promote this show so much and not make it on HD?

    I watch Ghost Whisperer but decided not to watch Flashpoint because of what they did with Moonlight. They let us believe it was going to be renew and then canceled it out of nowhere. Why bother! GW is the only show I watch from CBS although I didn’t liked they killed Melinda’s husband..

    I agree about Grey’s, Izzy sleeping with a ghost? Come on, it is just stupid. I think they just wanted to bring Denny back to bring in more viewers, foolish. I did liked the bit with the new doctor Arizona, don’t know if she’s going to be a regular though.

  28. Lisa says:

    Brooke Shields apparently is still trying to drum up some interest in Lipstick Jungle. I found a very recent article linked from TV Tattle where she said she hasn’t given up. Um, is she THAT desperate for work that she has to try to resurrect a dead show that had crap numbers and SHOULDN’T come back? As a business decision, this one’s an easy call! Especially since NBC has five fewer hours to work with next season. Why in the world would they keep LJ when they have much better shows with much better numbers?

    Also, I watched LJ throughout its run, but I don’t deny that it was a terrible show. Bad acting, horrendous writing, stupid plots, ridiculous dialogue. It was like TPTB set OUT to make it horrible. They certainly succeeded.

  29. Buzz Seegert says:

    It’s great the have Flashpoint back, it the best thing at that time slot since Close To Home

  30. Angela Salvatore says:

    I really am disappointed in the cancellation of Lipstick Jungle. I think the cast and the story was really good and I will miss it not returning next season. I think it is ashamed your so eager to cancel it. I know I had to tape it because of the time it was on for most women are out on Friday nights. Maybe a Monday or Tuesday night would of been a better time for women who enjoy this show would of been able to watch it even for the first time…I know my girl friends had not even seen it because the time it was on was impossible for them to catch an episode. Very dissappointing!

  31. JessicaH says:

    I am a Lipstick Jungle fan as well. I watched Dirty Sexy Money, but didn’t get into it as instantly as I did Lipstick Jungle. When I heard it might get cancelled, I was totally floored… especially because I honestly couldn’t think of another show similar to it. I mean, if one reality show gets cancelled, there are a hundred others. The same with cop shows, hospital shows, etc. I have been hooked on Grey’s Anatomy for a while, but I still always was more anxious to watch Lipstick Jungle than Grey’s! That should say something!

    I agree with many others who have said that LJ was given a terrible time slot. The women they were trying to target as an audience probably never even heard about it. I say spend some money – promote it, advertise on TV, have a marathon, put it in some magazines, etc. It will take off and word of mouth will do it from there. But you have to at least give it a starting point or a decent, stable time slot.

    I know for a 23-year-old professional female just starting in my career, there is no other show like Lipstick Jungle. I related so well to the characters, even though Wendy and Nico are 40-ish. I honestly don’t think any other show (including Sex In The City) has really grasped what makes a professional, career-minded woman tick… the complexities of the work/family juggle, the issues with a husband that is more house-wifey than you are, etc. If NBC doesn’t bring it back, I hope it gets picked up by another station! PLEASE!

  32. Patty says:

    I am disappointed that Lipstick Jungle will be no more. I really liked that show and I knew several of my friends that liked it as well. It seems that if the networks wants a show to fail they put it on Friday nights. I am also a big fan of Friday Night Lights and am so glad to know that they are bringing it back. PLEASE bring Lipstick Jungle back!!!!


Renew of Cancel Index