“Top Model” Lifts The CW To #1 At 8PM With Young Women

Posted on 19 March 2009 by Bill Gorman

via CW press release:

“TOP MODEL” LIFTS THE CW TO #1 AT 8PM WITH YOUNG WOMEN

 

TOP MODEL Improves Week-to-Week with Women 18-34

 

TOP MODEL Ranks Second in the Hour with Women 18-49 and Persons 12-34;

Again Beats NBC in Adults 18-49

 

TOP MODEL Builds By Double-Digits in Second Half Hour

 

March 19, 2009 (Burbank, CA) – Facing all original competition, The CW’s AMERICA’S NEXT TOP MODEL won the 8:00-9:00p.m. time period in key young women demos, including women 18-34 (3.2/10) and females 12-34 (3.2/10), according to Live Plus Same Day Nielsen ratings for Wednesday, March 18, 2009.

 

TOP MODEL improved over last week’s episode in its target women 18-34 (3.2/9, +3%).

 

TOP MODEL ranked second in the hour with women 18-49 (2.6/7), adults 18-34 (2.1/7-tie ABC) and persons 12-34 (2.0/7).   TOP MODEL beat NBC at 8pm in adults 18-49 (1.7/5) and total viewers (3.8mil).

 

TOP MODEL delivered double-digit gains in the second half-hour in all key demos, building at 8:30 by 21% with women 18-34, 16% with adults 18-34, 13% with adults 18-49 and 17% with women 18-49.

 

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4 Responses to ““Top Model” Lifts The CW To #1 At 8PM With Young Women”

  1. Nick C says:

    and 90210 set records for a major network on a Wednesday at 9/8 in least watched records.

  2. Julia says:

    Using major network to describe CW seems very very wrong.

  3. Nick C says:

    julia, that might seem wrong, but it’s true. When you brag about winning a demo in one hour among all networks, you’re a major network. It’s only fair to mention they had less than 1M total viewers in the next hour.

  4. ABCFanaticSpeaks says:

    I hate when CW’s press release brag about their ratings! Hello less than 4 million watched your show!


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