CBS orders three more editions of I Get That a Lot

Posted on 15 June 2009 by Robert Seidman

via CBS press release:

CBS ORDERS THREE MORE EDITIONS OF THE HIDDEN CAMERA SPECIAL, “I GET THAT A LOT” FOR BROADCAST NEXT SEASON

The April Fool’s Day Broadcast Won its Time Period in All Key Measures

CBS has ordered three more editions of I GET THAT A LOT, a hidden camera special in which celebrities work in everyday jobs and try to convince customers they aren’t who they appear to be.  Participants will be announced at a later date.

I GET THAT A LOT features celebrities tricking everyday citizens in a case of supposed “mistaken identity.”  Working ordinary jobs, these celebrities confuse customers who can’t decide if it’s the actual celebrity or an astonishing look-alike. As these celebrity jesters continue to deny their true identities, various reactions from their customers elicit exasperated and hilarious responses.

On April Fool’s Day, I GET THAT A LOT featuring Heidi Klum, Jeff Probst, Jessica Simpson, Mario Lopez, LeAnn Rimes and Ice T, won its 8:00-9:00 PM time period in households (6.3/10), viewers (10.35m), adults 25-54 (4.2/11), adults 18-49 (3.4/10) and adults 18-34 (2.3/08).  That was CBS’s best delivery in the time slot in viewers, adults 25-54, adults 18-49 and adults 18-34 since December 3, 2008.

I GET THAT A LOT is produced by Magic Molehill Productions in association with LMNO Entertainment.  Eric Schotz is the executive producer.

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5 Responses to “CBS orders three more editions of I Get That a Lot

  1. ABCHasProblems says:

    WHAT?! Believe it or not, that show is just as bad as I’m A Celebrity. I tried watching it and it was so boring! It’s very hard to believe Scrubs (1.9/6) and Better off Ted (1.8/5), two smart and funny ABC comedies, were beaten in the 18-49 demo by this unbelievably stupid hidden-camera “reality” show. It looked fake and set-up and there was a stupid laugh track in the background, as if viewers need to know when to laugh. Is this really what TV is coming to?

  2. Hot Pocket says:

    Okay, that was only going to work once in a while. They should leave that alone. Don’t make a damn series out of it.

  3. AniMatsuri says:

    That’s probably why they ordered 3 editions instead of a whole series. This show could be an annual April Fools day tradition.

  4. Kevin says:

    I watched it. Good premise, poor execution. One of my old favorites was Dick Clark’s “practical jokes” show. Some of those set-ups were incredibly well thought out. Mario Lopez selling hot dogs wasn’t exactly “must-see tv”.

  5. John says:

    I liked the show, almost as funny as another short lived reality show, ‘Fire me, Please!’, which was super funny but didn’t last very long.


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