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Cable News Ratings for Thursday September 24, 2009

Posted on 25 September 2009 by Robert Seidman

Live + Same Day Cable News Daily Ratings for September 24, 2009

P2+ Total Day
FNC – 1,451,000 viewers
CNN – 540,000 viewers
MSNBC –365,000 viewers
CNBC – 210,000 viewers
HLN – 358,000 viewers

P2+ Prime Time
FNC – 2,792,000viewers
CNN— 794,000 viewers
MSNBC –857,000 viewers
CNBC – 236,000 viewers
HLN – 609,000viewers

25-54 Total Day
FNC –407,000 viewers
CNN –182,000 viewers
MSNBC –116,000 viewers
CNBC – 75,000 viewers
HLN- 172,000 viewers

25-54 Prime Time
FNC – 762,000 viewers
CNN – 274,000 viewers
MSNBC –272,000 viewers
CNBC – 112,000 viewers
HLN – 235,000 viewers

35-64 Total Day
FNC – 701,000 viewers
CNN – 257,000 viewers
MSNBC – 186,000 viewers
CNBC – 106,000 viewers
HLN – 209,000 viewers

35-64 Prime Time
FNC –1,261,000 viewers
CNN – 356,000 viewers
MSNBC –423,000 viewers
CNBC –145,000 viewers
HLN –316,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends- 1,033,000 viewers (440,000) (710,000)
American Morning- 394,000 viewers (194,000) (222,000)
Morning Joe- 377,000 viewers (118,000) (199,000)
Squawk Box- 181,000 viewers (61,000) (82,000)
Morning Express w/ Meade- 335,000 viewers (234,000) (244,000)

5PM – P2+ (25-54) (35-64)
Glenn Beck– 2,701,000 viewers (718,000) (1,254,000)
Situation Room—707,000 viewers (173,000) (265,000)
Hardball w/ Chris Matthews—451,000 viewers (102,000) (225,000)
Fast Money—264,000 viewers (65,000) (115,000)
Prime News–294,000 viewers (96,000) (156,000)

6PM – P2+ (25-54) (35-64)
Special Report with Bret Baier– 2,281,000 viewers (509,000) (1,036,000)
Situation Room—553,000 viewers (167,000) (212,000)
Ed Show—439,000 viewers (103,000) (223,000)
Mad Money —200,000 viewers (58,000) (101,000)
Prime News — 327,000 viewers (136,000) (195,000)

7PM – P2+ (25-54) (35-64)
The Fox Report w/ Shep –1,887,000 viewers (428,000) (808,000)
Lou Dobbs Tonight—692,000 viewers (204,000) (256,000)
Hardball w/ C. Matthews—585,000 viewers (178,000) (301,000)
Kudlow Report —126,000 viewers (a scratch w/47,000) (70,000)
Issues– 458,000 viewers (193,000) (291,000)

8PM – P2+ (25-54) (35-64)
The O’Reilly Factor– 3,487,000 viewers (904,000) (1,537,000)
Campbell Brown – 869,000 viewers (233,000) (345,000)
Countdown w/ K. Olbermann – 1,061,000 viewers (301,000) (537,000)
Porn: Business of Pleasure – 285,000 viewers (149,000) (174,000)
Nancy Grace – 875,000 viewers (323,000) (452,000)

9 PM – P2+ (25-54) (35-64)
Hannity –2,559,000 viewers (731,000) (1,187,000)
Larry King Live —834,000 viewers (326,000) (371,000)
Rachel Maddow Show —933,000 viewers (301,000) (449,000)
Big Mac: Inside Mcdonalds – 248,000 viewers (97,000) (157,000)
Issues- 607,000 viewers (223,000) (303,000)

10 PM P2+ (25-54) (35-64)
On The Record w/ Greta Van Susteren —2,317,000 viewers (652,000) (1,045,000)
Anderson Cooper 360 —678,000 viewers (263,000) (353,000)
Countdown w/ K. Olbermann – 576,000 viewers (213,000) (281,000)
Bio: Ray Kroc – 175,000 viewers (89,000) (103,000)
Nancy Grace –396,000 viewers (167,000) (216,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor —1,652,000 viewers (594,000) (875,000)
Anderson Cooper 360 —510,000 viewers (200,000) (261,000)
Rachel Maddow Show —435,000 viewers (141,000) (218,000)
Mad Money – a scratch w/107,000 viewers (56,000) (85,000)
Showbiz Tonight– 398,000 viewers (207,000) (242,000)

-

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of October, 2009)

CNN/HLN: 99.098 million HHs

CNBC: 96.78 million HHs

FNC: 96.26  million HHs

MSNBC: 92.64 million HHs

Nielsen TV Ratings Data: ©2009 The Nielsen Company. All Rights Reserved.

Commenting is now enabled, but the comments will be unmoderated. Read and comment at your own discretion. If you find the comments to be unpleasant, please just don’t read them. I reserve the right to delete any comments I find extraordinarily offensive.

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25 Responses to “Cable News Ratings for Thursday September 24, 2009”

  1. TD says:

    Just about everybody’s numbers seem to be down this week compared to the past few. Maybe health care news fatigue is starting to set in.

  2. Infantryman says:

    This sucks .. Obama’s speech is cutting into Beck… I cant stand to even hear obama speak anymore.. I see his face I change, the channel !!

  3. Robbie says:

    II have a request, is it possible to report all of the morning cable news figures up to Glenn Beck? Would love to see the numbers of the morning FOX news shows. Thank You!

  4. daniel says:

    Yesterday I recorded Larry King’s interview with the vampire Hugo Chavez. It was so upsetting and nerve racking to see how Chavez dominated the whole conversation. If the best to CNN is Larry King, then let me tell you that CNN is in a senile state and ready to die. This is the reason these psychopaths choose CNN over any other news cable because they see no treat to their political agenda. I wish I could see Chavez interviewed by Bill O’Reilly; he would not have a chance. But that will never happen.

  5. Blaffie says:

    Rankings seem to be relatively unchanged despite the fact that the usual hot-button issues are taking a back seat to UN goings-on this week.

    Countdown was back up just over a million. I missed it. Who wss hosting?

  6. shane2813 says:

    NBC’s Datline producer Jane Stone Emailed Alex Rosenwald “BITE ME,JEW BOY!” after Rosenwald Emailed Stone to defund ACORN. WOW! You leftist democrats are a bit touchy these days. We are just pushing you over the edge. Just a little NUDGE. Don’t get paranoid because your being watched all the time. Isn’t free speech great? 40 years of silence is over open up the flood gates. This is fun watching and making the news now. It’s getting hard to keep track of all these Leftist criminal organizations. Does anyone have a chalkboard to connect the dots. LOL!!! MARXIST=DEMOCRATS=TERRORIST All the same Ask the Paranoid Democrats.

  7. bill says:

    The numbers are most likely down because the fall TV season started this week.

  8. Blaffie says:

    Olbermann’s numbers dropped from 1.4M ave in Jan 09 to 1.08M at the time of his “quarantine” of FNC June 2. Recent numbers have been about the same.

    We all know what FNC’s numbers are, so I won’t embarrass anyone by repeating them here.

  9. Chris says:

    Cant wait for the week when Nancy Grace beats Olberman. What a giant loser.

  10. Born2Run says:

    Funny postings here. Yeah, the Democrats are really scared. They have the presidency, 60 seats in the Senate and a big majority in the house. You may think your unhinged yelling and lies are effective in your little echo chamber, but they’re doing very little in the real world.

  11. Dave M says:

    I plotted the last few days of P2+ numbers (since Sept. 16th) for the ‘big mouths’ on both FNC and MSNBC including Beck, O’Reilly, Hannity, Matthews, Olbermann and Maddow. All of them show a mild downward trend. The trend is slightly more pronounced for FOX, but FOX’s numbers are significatnly (3 to 4 times) higher to start with. I’m not sure I have enough data over a long enough period of time yet to draw any big conclusions … but perhaps the new fall schedule is having some negative effect on cable news.

    I’ll try to keep plotting my ‘Big Mouths’ chart over longer and longer periods of time. If anything interesting pops out at me I’ll let everyone know and perhaps make the charts available.

  12. Bill Gorman says:

    Dave M, I’m all for charting, but another reader has already picked up O’Reilly vs. Olbermann, so you can use your energies elsewhere!

  13. Dave M says:

    By the way … truth in advertising. I would describe myself as a conservative fan of FOX, but I’m not one to try and ’spin’ the numbers. They are what they are. I realize that figures never lie, but liars always figure. Call me out if you think I’m ‘figuring’.

  14. Dave M says:

    Bill,
    I’m typing in Beck-Mathews, O’reilly-Olbermann, and Hannity-Maddow. While I’m typing, it’s not much more work to just do all of the matchups. I hope I can stay on top of it … If I do, I’d be happy to send you the charts and/or XL files.
    Dave

  15. Bill Gorman says:

    Dave M, send me whatever you’d like. The O’Reilly / Olbermann charts are a good style guide for consistency purposes.

  16. Russ says:

    So I try to watch Beck tonight (DVR) and the President is giving a speech in the middle of the show. WTF!!!!! I’m starting to think that this wasn’t a coincidence. I guess the WH is doing anything it can to silence Beck. Oh well, guess I will have to re-record his 1AM EST show tonight.

  17. KenMan says:

    I once heard that “Liberalism is a mental disorder’ and Keith Oberwoman certainly proves that theory!!!

  18. Born2Run says:

    Hilarious, Russ. Yeah, Obama is so worried about Glenn Beck that he scheduled a speech that would interrupt part of his show. Seriously?? The guy isn’t that important. His ratings may be good for cable, but they are dwarfed by any of the real network’s news. NBC Nightly News has 3 times his viewers every night. The majority of people who aren’t to the extreme right think of Beck as a clown.

  19. Chris says:

    Born2Run is right. I consider myself a pretty solid conservative down the line but i cant stand Glen Beck. I dont think he is nearly as powerful as he likes to think he is.

  20. Philosopher Jay says:

    Hi kenman,

    You may have heard the statement that liberalism is mental illness, but there is now scientific evidence that conservatism is a complex mental phenomenon.
    See http://www.guardian.co.uk/world/2003/aug/13/usa.redbox:

    ****

    “A study funded by the US government has concluded that conservatism can be explained psychologically as a set of neuroses rooted in “fear and aggression, dogmatism and the intolerance of ambiguity”.

    As if that was not enough to get Republican blood boiling, the report’s four authors linked Hitler, Mussolini, Ronald Reagan and the rightwing talkshow host, Rush Limbaugh, arguing they all suffered from the same affliction.

    All of them “preached a return to an idealised past and condoned inequality”.

    ***

    Here is the study: http://terpconnect.umd.edu/~hannahk/bulletin.pdf
    It is essential reading for anyone trying to understand the nature of fascism and conservatism.

    Here is the conclusion of the study:

    “We regard political conservatism as an ideological belief system
    that is significantly (but not completely) related to motivational
    concerns having to do with the psychological management of
    uncertainty and fear. Specifically, the avoidance of uncertainty
    (and the striving for certainty) may be particularly tied to one core
    dimension of conservative thought, resistance to change (Wilson,
    1973c). Similarly, concerns with fear and threat may be linked to
    the second core dimension of conservatism, endorsement of inequality
    (Sidanius & Pratto, 1999). Although resistance to change
    and support for inequality are conceptually distinguishable, we
    have argued that they are psychologically interrelated, in part
    because motives pertaining to uncertainty and threat are interrelated
    (e.g., Dechesne et al., 2000; McGregor et al., 2001; van den
    Bos & Miedema, 2000).
    In conclusion, our comprehensive review integrates several decades
    of research having to do with the psychological bases of
    political conservatism. Most of what is known about the psychology
    of conservatism fits exceedingly well with theories of motivated
    social cognition. The integrative framework developed here
    has implications for resolving historically controversial issues, and
    we have argued that it has great generative potential for guiding
    future work on the subject of conservatism. By attending to the
    multiple, potentially reinforcing influences of epistemic, existential, and ideological motivations involved in political conservatism, we hope that future research strengthens understanding of belief systems in general. It should also shed light on the nature of relations between the micro and the macro, that is, on the reciprocal dynamics between the needs of individual and group actors
    on one hand and the complex characteristics of social and political
    systems, institutions, and organizations on the other.”
    ***

    Hopefully more studies like this will come out so that eventually a warning label may be put on shows produced by News Corp, warning that they bear no relationship to reality and are bad for your mental health or perhaps, News Corp will be dissolved as a dangerous criminal conspiracy to society. It produces a very potent mixture of racism, ignorance,intolerance, fear and hatred that, in my opinion, damages the individual human personality.

  21. LMIC says:

    God, that was like a Hugo Chavez speech.

  22. Charlie says:

    Really! Nexxt thing is we’ll see that conservatives were at fault for the holocaust. Or that conservatives are hiding seceret nuclear sites.

    To say that a political affiliation is a “complex mental phenomenon”, may be the dumbest thing I’ve seen posted here since Philosopher Jay was posting FNC’s numbers from last year comparing them to this year. Unbelieveable…

  23. mark-allen says:

    used to be able to tolerate keith o, but not anymore…he has really gone over the edge and i am glad that viewers are waking up and watching something else…he should enjoy his remaining time on the air at msnbc as i doubt other networks are going to be swamping him with job offers…

    mabey he can clean rachel’s house or something.

  24. Russ says:

    @Born2Run and Chris

    You do know what facetious means, right?


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