via press release:
‘DAYS OF OUR LIVES’ MATCHES ITS TOP WOMEN 18-49 RATING SINCE DECEMBER
VERSUS THE SAME WEEK LAST YEAR, ‘DAYS’ IS UP 13 PERCENT IN WOMEN 18-34 AND 21 PERCENT IN TOTAL VIEWERS
FOR THE ‘09-10 SEASON TO DATE, ‘DAYS’ IS DELIVERING THE BIGGEST YEAR-TO-YEAR GAIN OF ANY MAJOR-NET DAYTIME SERIES IN TOTAL VIEWERS AND IS THE ONLY DAYTIME DRAMA UP IN WOMEN 18-49
UNIVERSAL CITY, Calif. ? October 16, 2009 ? NBC’s “Days of our Lives” has extended its hot start for the 2009-10 television season with strong results for the week of October 5-9, delivering gains versus the same week last year of 13 percent in women 18-49 viewers and 21 percent in total viewers.
For the week of October 5-9, “Days of our Lives” (1.4 rating, 9 share among women 18-49, 1.0/7 among women 18-34) tied for #2 among network daytime series in both the women 18-49 and women 18-34 demographics. “Days” matched its highest women 18-49 rating in nearly 10 months (since the week of December 8-12, 2008), and matched its strongest women 18-34 rating in nearly four months (since June 8-12).
Compared with the same week last year, “Days of our Lives” generated increases of 13 percent in women 18-49 viewers (946,000 vs. 838,000) and 21 percent in total viewers (3.0 million vs. 2.5 million).
Season to date, “Days of our Lives” is tied for #2 in the women 18-49 race and ranks #2 outright in the women 18-34 category.
Season to date, “Days of our Lives” is up 10 percent in women 18-49 (920,000 vs. 839,000), up 7 percent in women 18-34 (362,000 vs. 339,000), up 11 percent in women 25-54 (987,000 vs. 887,000) and up 17 percent in total viewers (3.0 million vs. 2.6 million). “Days” is generating the biggest year-to-year total-viewer gain of any daytime series on the major networks and is the only daytime drama up in women 18-49 viewers.
Ratings reflect “live plus same day” data unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”
Now if only they could fix the stupid story line. I can’t stand Nicole.
Is Crystal Chappell back? That could explain. She almost made me want to tune in again.
The addition of both Crystal Chappell and Lindsay Hartley have greatly increased Days Ratings. Both actresses have a strong fan-base that will follow them from soap to soap.
It all because of EJ he was on everyday last week JS is carrying this show he is a fanastic actor he is a ratings winner i love his acting especially when he is angry its so real.
Mmmmmmm…..Crystal Chappell!
I think it’s because people want to see this baby reveal that is the slowest moving storyline EVER. And last week that story finally shifted back to the people its actually belongs with, Ej and Sami. Not Nicole and Rafe.
Also, the show has become more balanced with the addition of Crystal we see more Bope and Justin. I haven’t had to fast forward through anything in the last two weeks.
unfortunately, rafe will eventually speak soon, so FF will be in my future again.
Definitely some truth in the preceeding posts.Nicole? We’re not SUPPOSED to like her… I never liked Crystal Chappell much, but when she came on at the end of last week’s show with the knife to Lawrence, her eyes said it all. My husband who only casually casts an eye to the Days’ screen from time to time immediately said,” Who’s that? Whoever she is, she must be one heck of an acress with that expression on her face”. He’s been watching more closely everyday since. He’s also noticed the great acting by James Scott, although he thinks his character must be a real dope to not have figured Nicole out by now…( yea, we know, but we love EJ and Days anyway). Other smaller things that have helped ratings is a closer storyline between Sami and her dad, Roman. Ever since Josh Taylor shot the scene in the hospital with Sweeney the day baby Grace died, he’s been the dad every young woman wished she had. This guy needs more screen time. Molly Burnett has also become a favorite who makes all her scenes special. Let’s hope Days keeps the momentum going, and doesn’t shut down the quality when sweeps are over.
way to go days they are the only soap i watch take that gh haha abc sucks days rocks and its at its best yes cyrstyal chapell is back as carly but wheres vivan louise sorel they said late sept and its going into late oct and still no vivan ken corday congrats keep it up and the hourglass will keep spinning for years to come
What can I say? Two words…Crystal Chappell!!!!! Hands down she’s the best!!!
The last two weeks have been amazing. James Scott has been giving outstanding performances day after day! Days is a much watch soap these days. Tune in!
I’m originally a Guiding Light viewer who has turned on Days of Our Lives, I used to watch Days several years ago (possessed Marlena, John on death row etc.) I really like Allison Sweeney and remember her from back then (the Carrie-Sami-Austin triangle). I tuned in because of Crystal Chappell, I remember when I first saw her on Days as Carly Manning so it’s a nice flashback for me. I sure do miss some of the older cast members but it’s nice to see them use the ones they have left. Loving Evil Victor and Nasty Kate! Anyone know how “Let’s Make a Deal” is doing ratings wise in Guiding Lights timeslot?