Bravo’s The Real Housewives of Orange County scores series highs with 5th season premiere

Posted on 06 November 2009 by Robert Seidman

via press release:

BRAVO’S “THE REAL HOUSEWIVES OF ORANGE COUNTY” FIFTH SEASON DEBUT SCORES SERIES HIGH NUMBERS

OC Season Five Premiere Tops Previous High by 44 Percent

“The Real Housewives of Atlanta” Season Two Reunion Delivers Over Two Million Viewers

NEW YORK – November 6, 2009 – The blondes are back with a score to settle as Bravo’s season five “The Real Housewives of Orange County” debut became the highest rated episode in all of “Orange County” history, according to Nielsen Media Research.  The premiere shimmied in with series high numbers across all demographics; double-digit growth over season four’s premiere, and attracted 2.58 million total viewers.  And, the season five premiere marks the highest rated season premiere in all of “Real Housewives” franchise history among the key adult 18-49 demographic. Additionally, part two of “The Real Housewives of Atlanta” season two reunion special delivered over 2.4 million total viewers. Bravo ranked as the No. 1 cable network among adults 18-49 and women 18-49 in Prime.

“The First Ladies of Orange County do everything with style and their record breaking premiere is no different,” said Frances Berwick, Executive Vice President and General Manager, Bravo Media. “To achieve a series high with a fifth season premiere is remarkable and a testament to our viewers’ continued passion for the entire housewives franchise.”

Ranked as the No. 1 cable telecast of the day among adults and women 18-49, the fifth season premiere of “The Real Housewives of Orange County” earned 1.98 million adults 18-49 and 2.58 million total viewers, up 44 percent (vs. 1.37 million) and 38 percent (vs. 1.88 million) respectively over season four’s premiere (11/25/08). The OC ladies also outperformed an original episode of “Project Runway,” up 19 percent among adults 18-49 (vs. 1.66 million) and up 10 percent among women 18-49 (1.45 million vs. 1.31 million).

Ending its successful second season run, part two of the reunion of “The Real Housewives of Atlanta” scored 2.44 million total viewers and 1.77 million adults 18-49, Bravo’s highest Thursday 9 p.m. telecast ever among adults 18-49 and No. 1 in cable for the hour. “The Real Housewives of Atlanta’s” second season was the highest rated “Real Housewives” franchise season ever, averaging two million adults 18-49 and 2.84 million total viewers, up 101 percent and 116 percent respectively versus season one.

Catch an all-new episode of “The Real Housewives of Orange County” next Thursday, November 12 at 10 p.m. ET/PT on Bravo, where the newest blonde on the block is introduced, 32-year-old stay-at-home mom, Alexis Bellino. For a sneak peek at next week’s episode, go to: http://www.bravotv.com/the-real-housewives-of-orange-county/videos/meet-alexis.

Source: Nielsen Media Research, Live + Same day through 11/5/09

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC Universal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980.  For more information, visit www.BravoTV.com. Follow us on Twitter at https://twitter.com/BravoPR.

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15 Responses to “Bravo’s The Real Housewives of Orange County scores series highs with 5th season premiere”

  1. CK says:

    Isn’t this the network that once showcased “film and the performing arts”?

  2. r0ckmypants says:

    Can someone translate… does 1.77 million 18-49 viewers mean a 1.77 share? And if not, is there a site out there that would have the ratings shares for Bravo’s series?

  3. Bill Gorman says:

    CK, yes, but they’ve found it much more profitable to showcase NeNe*! ;)

    *Atlanta, not OC

  4. r0ckmypants says:

    They regularly devote weekends to films, plus they still air Inside the Actors Studio.

  5. Bill Gorman says:

    r0ckmypants, it doesn’t.

    “Travis Yanan” has the cable finals for the night with ratings/share in the second and third lines.

    Real Housewives of Atlanta (9pm)
    - 2.441 million viewers
    - 1.7/3 HH
    - 1.3/3 A18-49

    Real Housewives of Orange County
    - 2.583 million viewers
    - 1.8/3 HH
    - 1.5/4 A18-49

    The Jeff Dunham Show
    - 2.342 million viewers
    - 1.4/2 HH
    - 0.9/2 A18-49

    Tosh.0 (10pm)
    - 1.204 million viewers
    - 0.8/1 HH
    - 0.6/2 A18-49

    College Football (7:30pm, 213 minutes)
    - 2.336 million viewers
    - 1.6/3 HH
    - 0.7/2 A18-49

    It’s Always Sunny in Philadelphia
    - 1.991 million viewers
    - 1.1/2 HH
    - 1.3/3 A18-49

    The League
    - 1.414 million viewers
    - 0.8/1 HH
    - 0.9/3 A18-49

  6. r0ckmypants says:

    Thanks, Bill!

  7. Jared says:

    LOVE LOVE LOVE The Real Housewives of ATL…but the OC Gals not soO much…never got into the OC when it premiered..but once they started adding states(NJ,NY,ATL)..it got me hooked on the franchise..These OC ladies have NOTHING on ATL or NJ!!..Good Luck!

  8. Auntie pinky says:

    LOVE Housewives and watch all of them as they are avalible when i am.
    They each have the good, the bad and the ugly. And I don’t mean that any one of the housewives are ugly physically. I’m talking about the ugly parts of the personalities. And boy can it get ugly…Isn’t this what keeps us coming back?! After each episode I want to hash it over with someone. Yikes!!! I’m not convinced that hw of oc happens to be the best of the series, rather the timeing created the high numbers. I think that housewives of ATL or NY or NJ may have brought high ratings as well. I haven’t researched to find this info. This is just gut. I want to say more but nuf said for now. Oh, 8th response.

  9. mark-allen says:

    i love to hate the majority of all the housewives…

    how i got sucked into this franchise i’ll never figure out…

    i can’t wait for the housewives of d.c…

    i’m sooooo ashamed…

    :-)

  10. Vicki Olson says:

    I like all of the Housewives shows. I just watched the reunion show of Atlanta tonight. I cannot stand Nene. My favorite is Candy. She seems so down to earth, and Nene is jealous of her. Kim is a little trashy.

    I watched the first show of the new season of Orange Co tonight. I cannot stand the way that Tamera treats Gretchen. I am happy to hear that Tamera is losing her house and possibly her husband. Maybe that will bring her down a notch or two. Vicki is just hard to look at, she needs to spend a little money on her horrible face.Poor poor Jeana. I like her the best and now she is poor. She was really into eating Gretchen’s macaroni on the show. She must be hungry. LOL

  11. ryan says:

    I love the Housewives Of Atlanta, but i cannot get into the OC ones, such boring ugly women….ugh….

    The Atlanta women are so entertaining…love the whole cast.

  12. alicia says:

    whatever the housewives of oc rocks i love that show dont care about rest……

  13. Chris says:

    Tamara is an evil, jealous, bitch. Her life is spinning out of control so she needs to control everyone elses. What a vapid waste of life she is.

  14. Valerie Esquibel says:

    and these are real women? Thank God in Heaven that I do NOT live in Atlanta…I would regret what color I am


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