via press release:
‘DAYS OF OUR LIVES’ MATCHES ITS HIGHEST WOMEN 18-49 RATING IN 11 MONTHS AND HITS A NEW FIVE-MONTH HIGH AMONG WOMEN 18-34
THIS SEASON, ‘DAYS’ IS GENERATING ITS BIGGEST AUDIENCES IN WOMEN 18-49 AND TOTAL VIEWERS IN THREE YEARS
FOR THE ‘09-10 SEASON TO DATE, ‘DAYS’ IS DELIVERING THE BIGGEST YEAR-TO-YEAR GAIN OF ANY MAJOR-NET DAYTIME SERIES IN TOTAL VIEWERS AND WOMEN 18-49
UNIVERSAL CITY, Calif. – November 20, 2009 – For the week of November 9-13, “Days of our Lives” (1.4 rating, 8 share among women 18-49, 1.1/7 among women 18-34) tied for #3 among network daytime series in women 18-49 rating and tied for #2 in the women 18-34 demo. “Days” matched its highest women 18-49 rating in 11 months (since the week of December 8-12, 2008) and delivered its highest women 18-34 rating in five months (since the week of June 8-12). Note that “Days” was preempted in several markets on Tuesday due to coverage of the memorial service at Fort Hood.
Compared with the same week last year, “Days” was up 14 percent last week in total viewers (3.1 million vs. 2.7 million).
Season to date, “Days” is tied for #2 in the women 18-49 race and the women 18-34 category.
“Days” is delivering its biggest audiences at this point in the season in three years among women 18-49 and total viewers.
Season to date, “Days” is up 9 percent in women 18-49 (979,000 vs. 899,000), up 12 percent in women 25-54 (1.062 million vs. 945,000) and up 14 percent in total viewers (3.1 million vs. 2.7 million). “Days” is generating the biggest year-to-year gains for any daytime series on any major network in total viewers and women 18-49.
Ratings reflect “live plus same day” data unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”
I tell you what this show has found a rebirth and it seems to be one of the few NBC shows with a future.
DAYS is must-see daytime TV these days.
Allison Sweeney, James Scott and Arrianne Zucker have to be the most valuable actors in daytime history. They can literally portray a scene dipicting any situation from an explosion to a game of checkers and make it exciting. Josh Taylor is also a favorite. The entire cast is top notch…but I sure miss seeing Grandma Alice Horton on the air, and Thao Phenglis’ departure seems such waste to me. I’ll have to trust that it was nessecary to the storyline, which has been terrific lately.
Great-Great-Great and probably Great-Grandma Alice is apparently too ill in real life to ever be on TV again. To recast would be a sin. So let’s hope they will show some nice clips of Tom & Alice this Christmas. Maybe they could even bring Mickey back for a day anyway to carve the Christmas turkey while Julie and Doug hang the ornaments.
Days doing much better than expected. Allison Sweeney is becoming one of NBC’s best assets. Her role on “Days” and hosting “Biggest Loser”. Knowing NBC, they will want her on “Heroes” next lol…
Who would’ve thought NBC Daytime would be one of the few shining spots on NBC’s schedule.
Good to see Days on the upswing.
Days has really come into it’s own lately. The story lines have been great,but would be nice to see old favorites Steve Kayla and John and Marlena not the discovery of the baby switch.Kudos for days let’s keep it going.
Allison Sweeney? do the math and see when Days started to gain more viewers…October? Hmmmm,Crystal who?
Hahahaha! Days has been on the upswing for an entire year. Not just this past October when that stupid Crystal Chappell came on.
My hope is that Comcast will put faith back into the daytime genre on NBC and open it back up in full business and maybe try to money back into it or open up another soap behind DAYS.
If Francis Reed (a shout out here…we love you!) isn’t going to be on the air this Christmas as Grandma, maybe a vintage episode from when Tom and Alice, all their kids, Doug and Julie, and a young Bo and Hope are hanging the ornaments on the tree could be aired…perhaps adding that favorite scene of Roman (Wayne Nortrup) sneeking into the hospital dressed as Santa to read the Christmas Story to a young Cary. It always makes me cry, (in a good way)…
By the way…where’s the ratings for daytime?…enough ‘press releases’ from NBC and ABC…let’s see the hard facts!
…if Crstal Chappel didn’t deliver the goods for GL, why would she put DAYS over the top? We like her character much better this time around, with the dry humor and quick delivery, but Alison Sweeney is bringing in those primetime NBC fans to Days, with the pivotol closure, (or is it?) of a terrific ‘Baby Grace/Baby Sidney’ story. My gut feeling is Nicole hasn’t quit yet. Who knows what her manipulative, intelligent, devious character will devise next!
gotta love days its at its best its been in sometime and with the reveal of the baby switch that will only shoot days higher in the ratings plus with carly and vivan days will continue to blast away the other 6 soaps in the ratings i hope that days takes the #1 spot away from y&r and with the writing on days its all looking up for a rosy outlook on the peacock network corday& company keep it up and keep the sand flowing through the hourglass for many years to come
I’m loving Days. Its become the Days we all know and love. With Allison Sweeny and James Scott on kanvas the skys the limit! These two are the best characters and actors Days has had in the last decade. I do miss Tony and Doug and Julie! Wouldn’t mind seeing Caroline and Roman more often as well.
I’m loving Days.Its become the Days we all know and love. With Allison Sweeney and James Scott on canvas the skys the limit!These two are the best characters and actors Days has had in a decade. I do miss Tony anad Doug and Julie! wouldn’t mind seeing Caroline and Roman more often as well. Stephano and Victor are the perfect villains. They are refined gentlemen as well as crime lords. they keep your attention and make you love them.
GO MORMONS!!!